Today on the mediabistro.com Morning Media Menu podcast, hosts Jason Boog of GalleyCat and AgencySpy‘s Matt Van Hoven welcomed Guy LeCharles Gonzalez, the organizer of F+W Media‘s upcoming Digital Book World conference.

Guy, Jason and Matt discussed this weekend’s big news — Apple’s announcement of a presentation next week, which many assume will be the introduction of the long awaited tablet computer. Guy said he was remaining skeptical about the yet to be revealed device, which many herald as a savior for the publishing and media industries.

“At the end of the day, what is that device going to replace? Is it going to replace my netbook? …my cellphone? …my desktop?” Guy asked. “If the tablet is some big game changer, then you know who wins? Apple wins, like they did with music. Publishers aren’t going to win.”

You can listen to all the past podcasts at BlogTalkRadio.com/mediabistro and call in at 646-929-0321.

While the rest of us are looking to our Magic 8 Ball for clues about next year’s publishing climate, Folio magazine has taken a different approach: the industry trade journal created a list of 115 predictions for 2010 by asking leaders in the field what they expect to see in the New Year.

The list is one-third “no-duh” (like Jim Spanfeller, former Forbes CEO’s prediction, “Digital media will continue to grow share”), one-third educated guessing (“The Apple Tablet will be more horse than unicorn,” says F+W director of audience development Guy LeCharles Gonzalez), and one-third wild speculation (nobody is going to start printing magazines on purple or puce paper, sorry Penton Media‘s Warren Bimblick).

See which ones you agree with. Will magazines make a “modest comeback” after all? Or will 2010 be the year that publishers realize “their magazine is no longer their brand?” Add your own predictions in our comments!

Read More: 115 Magazine and Media Predictions for 2010 — Folio