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Posts Tagged ‘Interviews’

So What Do You Do, Jeff Macke, Author and Investment Reporter for Yahoo Finance?

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The media world is filled with personalities who started out in other fields entirely and were able to use their previous experience to break into TV news or publishing. For Jeff Macke, the reverse was true: when he started writing on investment site The Motley Fool in the 1990s, he saw it as a way to advance his career in finance. That’s when he discovered a need he could address: spot information holes and fill them. When Macke looks at a stock, he sees its backstory: where a company has been, where it’s headed, what it’s doing right, what it’s doing wrong. That ability to see the story behind the symbols on the rolling stock ticker, combined with an innate on-screen comfort, made him a natural fit for the world of stock punditry. Soon, the former hedge fund manager found himself making the jump from finance show guest to one of the founding hosts of CNBC’s Fast Money.

Now a reporter on Yahoo Finance, and with a new book, Clash of the Financial Pundits, co-authored with Joshua Brown, under his belt, Macke still views himself as a trader exploring the intricacies, trend lines and possibilities of various investments, albeit publicly. And because his stock tips and investment advice are playing out in front of an audience, Macke sees a dual mission for his work as “trying to educate and inform at the same time.”

Macke talks with Mediabistro about how hosting on a digital site differs from broadcast TV and how he follows his own instinct and curiosity as a way to stand out from the competition.

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So What Do You Do, Reggie Ossé, Host of The Combat Jack Show?

Combat-Jack-WP-artReggie Ossé (more commonly known as Combat Jack) has a devotion to and passion for his craft that is undeniable. And it’s likely why his weekly hip-hop culture podcast The Combat Jack Show attracts listeners as wide-ranging as a 70-year-old “ride-or-die” fan and two-time Academy Award nominee Jonah Hill. He and his motley crew of singular personalities discuss hip-hop, culture and current events, and interview their guests honestly, with an entertaining mix of equal parts irreverence and respect. The show recently incited some media furor because an episode with retired NYPD Deputy Inspector Corey Pegues revealed his criminal past — controversial to some, but standard fare to those familiar with his show’s candor.

A former entertainment attorney whose past clients include industry heavyweights like Jay Z and Diddy, Ossé remembers driving his kids to school in the mornings and listening to former Hot 97 host Star and thinking, ‘I wish I could do that. I wish I was as brave and fearless and carefree.’ Walking away from his law practice to pursue a more creative path initially meant writing a book, then spinning captivating behind-the-scene yarns on his blog Daily Mathematics, and then eventually co-hosting The Combat Jack Show, where it’s clear that he is having the time of his life bringing the stories of people he admires to the world.

Here, Ossé shares his advice on making it in the podcast world and offers wisdom on how to make your passion your reality.

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Senior Editor of MAD on Pitching the Magazine

JoeRaiolaJoe Raiola has a job many covet, and few could imagine: He’s one of a handful of full-timers in charge of MAD magazine. He’s also created one of only two officially sanctioned John Lennon tribute concerts. Along with his radio appearances and stand up comedy work, Raiola has been with MAD magazine for 28 years. He insists that working there shouldn’t be considered a proper job: “If you mature, you get fired. It’s a place where you stay perpetually young or silly or both.”

In the latest installment of Mediabistro’s So What Do You Do?, Raiola talks about The Beatles’ MAD connection, the atmosphere at mag’s headquarters and his first pitching experience:

What advice do you have for readers interested in pitching MAD?
MAD has always been freelance written. We’re always looking for new talent and new writers. Pitching stuff to us now is pretty easy; you can do it via our website. And we’re actually foolish enough to review everything that comes in. Writers don’t need to include illustrations. When I sold to MAD for the first time in 1984, I didn’t have any skills as an artist at all. I suggested a couple of art notes and had some ideas as to how I thought something could be done, but that was about it.

To learn more about Raiola, including info on his upcoming performance in New York, read: So What Do You Do: Joe Raiola, MAD Senior Editor and John Lennon Tribute Executive Producer?

Former Newsweek President Mark Edmiston Explains the Magazine’s ‘Disaster’ First Quarter Ad Sales

Exclusive: Things haven’t been looking so great for Newsweek lately. While other newsweeklies gained ad pages last quarter, Newsweek was down 31 percent. And the latest issue had just six ad pages!

“But it’s a bit too soon to really tell what is going to happen,” said Mark Edmiston, former president of Newsweek, in an interview with FishbowlNY last week.

Edmiston, currently the CEO of the subscription-based digital magazine venture Nomad Editions, held several top positions at Newsweek from 1972 to 1986, and was involved with buying and selling magazines for 18 years. He gave us his take as to why the new Newsweek‘s figures have looked so grim — and it’s not because of Tina Brown.

“One of the worst things that can happen to advertising sales is having a publication for sale,” said Edmiston.

In the key selling season for 2011, into the fall of 2010, Washington Post had sort of abandoned [Newsweek]. Salesman, I’m sure, were going out and making calls, but advertisers were saying, “Well I’m not sure who’s going to own this thing, what if it’s bought by one of the Rusisian oligarchs, who knows what it’s going to be like next year,” etc.

So what they do, as does anyone in a situation of uncertainty, is put their money back in their pocket. So I’m not at all surprised at the first quarter being a disaster, and it is. But the first quarter was sold in September / October of last year, and it clearly wasn’t sold. It’s a bit too soon to really tell what is going to happen… The evidence to date doesn’t point to anything yet, including the six pages.

Edmiston told FishbowlNY that while Newsweek has certainly taken a different direction since his time there, he doesn’t connect the current sales with Brown’s new reign.

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