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Posts Tagged ‘Jim Spanfeller’

The Daily Meal Launches Video Network

The Daily Meal is the newest publication to launch an online video network.

The platform, which will be available across the publication’s multiple channels, will offer step-by-step recipe guides, behind-the-scenes at eateries and discussions with chefs. It debuts with more than 300 originally produced segments.  Bells and whistles include an HD player and a site-wide program guide.

“Food is a multisensory experience and the web is a multimedia platform, this provides the perfect complement to our already appealing content,” said Jim Spanfeller, president and CEO of Spanfeller Media Group. “The video network will allow us to better engage our community, putting them in the heart of the action, while providing new real estate for advertisers.”

Speaking of which, the network wants to work with advertisers to create custom content in addition to more traditional promotional placements.

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Spanfeller Media Adds Marketing VP

Jacqueline Stone has joined Spanfeller Media Group (SMG) as senior vice president, marketing, reporting to SMG founder and CEO Jim Spanfeller. Stone will be responsible for developing brand extensions, strategic partnerships and overall awareness for SMG and its websites TheDailyMeal.com and TheActiveTimes.com.

“Jackie is a force of nature with a great marketing mind, we welcome her to our booming digital family,” said Spanfeller. “Her understanding of media, especially in the digital field, will be invaluable as we continue the rapid expansion of SMG.”

Most recently, Stone served as senior vice president of marketing at WebMD. “A digital marketing expert by trade, and a lover of food and sports since birth, working with SMG and its properties is the perfect marriage of my passions and experience,” said Stone.

The Daily Meal’s Recipe For Success

(Do forgive the pun in this post’s title. It is honestly taking every ounce of strength I possess to not merely type “CRANBERRY SAUCE” over and over, for each and every post.)

The Daily Meal, the food-centric web offering from Jim Spanfeller‘s Spanfeller Group, has entered into a collaboration with RecipeBridge.com, which has agreed to power the site’s recipe database and search engine, culling recipes from over 450 sources across the internet. Daily Meal visitors can narrow their search by keyword, cuisine, ingredient, meal or occasion.

In addition, The Daily Meal also includes recipes from top chefs such as Pichet Ong, Jamie Leeds, Anita Lo and Chris Cosentino.
Explains RecipeBridge’s co-founder, Andy Theimer:
We’re excited that TheDailyMeal.com chose RecipeBridge.com’s search technology to provide its users with a great recipe search experience and unparalleled access to the best recipes on the web.

Folio Pulls Out All The Stops for Their 2010 Predictions

folio22.jpgWhile the rest of us are looking to our Magic 8 Ball for clues about next year’s publishing climate, Folio magazine has taken a different approach: the industry trade journal created a list of 115 predictions for 2010 by asking leaders in the field what they expect to see in the New Year.

The list is one-third “no-duh” (like Jim Spanfeller, former Forbes CEO’s prediction, “Digital media will continue to grow share”), one-third educated guessing (“The Apple Tablet will be more horse than unicorn,” says F+W director of audience development Guy LeCharles Gonzalez), and one-third wild speculation (nobody is going to start printing magazines on purple or puce paper, sorry Penton Media‘s Warren Bimblick).

See which ones you agree with. Will magazines make a “modest comeback” after all? Or will 2010 be the year that publishers realize “their magazine is no longer their brand?” Add your own predictions in our comments!

Read More: 115 Magazine and Media Predictions for 2010 — Folio

Forbes.com Loses Its CEO

spanfeller.png Speculation began earlier tonight that Jim Spanfeller would be stepping down from his position as president and CEO of Forbes.com.

Then Steve Forbes sent an internal memo to all staffers announcing the decision.

“In the entrepreneurial spirit that Forbes has always championed, Jim will be setting up his own media management company,” Forbes said of Spanfeller’s future plans.

Spanfeller himself had a quote in the memo: “The world of media has changed rapidly in the past 10 years and the velocity of the change promises only to increase going forward. I’ve had a great run at Forbes and have been deeply involved in the breakthroughs and transformations between traditional and digital media. Now I see a huge opportunity to have my own media management business that will help other traditional media companies make the most of their enormous prospects in digital venues, taking all I have learned here in the past decade and applying on a wider horizon. Forbes.com has truly been a truly wonderful ride and I am deeply in debt to the Forbes family for letting me be a part of it.”

Spanfeller will stay on through the transition period of a new CEO, probably through Labor Day, the memo added. Forbes has been battered by the recession, and its gone through layoffs and imposed furloughs this year to compensate. Who can come on as CEO to save this (most likely) sinking ship?

Forbes to Merge Print and Online Staff

forbesgg.pngMore on last week’s Forbes.com layoffs. Turns out the layoffs came as part of a move to merge the print on online staffs of the publication beginning January 2009. Per the memo that CEO Steve Forbes sent to staff:

Over the next few weeks, the sales and marketing groups of Forbes magazine and Forbes.com will be combined into three specific units under the Forbes Media umbrella…The leaders of the newly established groups will report to The Office of the Chairman, which will consist of Steve Forbes, Chairman and CEO of Forbes Media; Timothy Forbes, President and COO of Forbes Media; and Jim Spanfeller, President and CEO of Forbes.com.

WWD says that in total 43 people were laid off but they mostly came from the business side meaning that “the edit side is soon to follow.”