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Posts Tagged ‘Kevin White’

Health Names Michelle Spinale Executive Marketing Director

Health has named Michelle Spinale executive marketing director. Formerly the senior vice president, marketing & promotions at 4KIDS ENTERTAINMENT, Spinale will be responsible for overseeing integrated marketing initiatives at Health. Prior, Spinale was the vice president, enterprise marketing solutions for NBC Universal and vice president, promotions & marketing for Turner Entertainment Networks.

“Michelle brings vast experience in creating big-picture marketing strategies across all media platforms,” said publisher Kevin White. “She is a proven creative force and will be a key asset to Health as we develop dynamic marketing programs and multiplatform initiatives in 2012 and beyond.”

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Two Moves at Time’s Lifestyle Group

There were two moves announced today within Time Inc.’s Lifestyle Group: Renée Tulenko is now the Associate Publisher of All You and Lana LoRusso is now the Associate Publisher of Health. Tulenko was most recently Associate Publisher of Health, where she had worked since 2003, and LoRusso comes to Health from Shape, where she was Associate Publisher of Sales.

Tulenko will report to Suzanne Quint, Publisher of All You, beginning tomorrow. “We could not be more excited for Renée to use her passion and energy to help marketers capitalize on All You’s distinctly strong consumer connection across all of our platforms,” said Quint.

Likewise, LoRusso will report to Health’s Publisher, Kevin White. “Lana’s industry knowledge and expertise make her an ideal addition to Health as we continue to evolve the brand across all platforms,” said White.

Real Simple Debuts First App

Available for the iPad, iPhone and Android platforms, Real Simple is calling its app “No Time to Cook?” The new product features over 800 recipes that are designed to keep things, well, simple. The decade-old magazine from Time Inc. rose to popularity with that as its focus, and No Time to Cook?, according to Kevin White, Publisher of Real Simple, continues the simple-is-best theme:

More than 90 percent of Real Simple consumers say they don’t have enough time for themselves. Time is our consumers’ most valued commodity, which is why we know that No Time to Cook? will resonate with busy people everywhere.

Hillshire Farm Smoked Sausages is the app’s launch sponsor, so expect plenty of ads and maybe even a sausage pun or two that we really want to make but we won’t.