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Posts Tagged ‘Laurel Touby’

Inc. Changes at the Top

Jim Ledbetter has been editor of Inc. for only a little over three months, but he’s already found his executive editor. The New York Post is reporting that Jon Fine is joining Inc. in May to take on the role.

Fine — husband of Mediabistro founder Laurel Touby — is a veteran media journalist, having spent nine years at Ad Age and Businessweek. He also spent a year as editorial director of Magnum Photos. Fine has been busy writing a memoir about his time in the indie rock scene. The book — due out next year — carries the fantastic title of Your Band Sucks.

In other Inc. news, David Whitford is returning to the magazine as editor-at-large. Whitford wrote for Inc. before leaving for Fortune in the late 90s.

Mediabistro Course

Get a Literary Agent

Get a Literary AgentStarting August 6, learn how to find the right agent for your book and write a query that will get the deal done! Taught by Barbara Clark, a book agent and publishing consultant, you will learn the best methods for finding a literary agent, the proper protocol and etiquette for seeking literary representation, how to send queries and more. Register now!

Summer’s Social Swans, Kim Kardashian’s BFF and the Woman Behind Mad Men

1003_mockup.gifWhere else could you possibly find friends of reality stars (Come on, you can’t expect an A-lister sighting every week) and the last vestiges of Cafe Society all in one room? If it’s Wednesday, at Michael’s, of course. I couldn’t even begin to do justice to the head-spinning scene there today, so I’ll just let the roster of what passes for celebrity sightings these days speak for itself.

I was so excited about today’s lunch, because I was meeting the woman responsible for greenlighting one of my favorite shows, Mad MenChristina Wayne has had an amazing career  – she also is responsible for getting Breaking Bad on air — and I found her story fascinating. Had it not been for Christina’s spot-on instincts, Matt Weiner‘s script, which had been floating around for eights years at that point, might not ever have seen the light of day.  The former AMC senior vice-president of scripted series and mini-series is now president of Cineflix Studios and executive producer of the new BBC America series, Copper — but I’m getting ahead of myself.

A born and bred New Yorker who grew up on the Upper East Side, Christina decided to move back after 12 years in Los Angeles for personal reasons in 2005 (“There was no one left to date!”) and after receiving a call from a friend asking if she’d be interested in working with AMC. Up until that point, the network was pretty much airing nothing but old movies. “I had no idea what AMC was. I thought he was talking about the movie theater chain,” said Christina. Back then, the basic cabler was looking to develop scripted content; Christina signed on as a consultant as the net’s “creative voice,”  but didn’t want to tell her screenwriter friends since, at the time, working in television seemed like a step down and “an embarrassment.”

Diane Clehane and Christina Wayne
Diane Clehane and Christina Wayne

She started by calling everyone she knew in L.A. and wound up with the script for Broken Trail, a huge hit starring Robert Duvall that got the greenlight in eight days. When she read the script for Mad Men on a flight back from Los Angeles, she knew she had something special. AMC wasn’t able to get a studio to pick it up, so the pilot was self-financed for $3.3 million and the rest, as they say, is television history. Without a huge marketing budget, Christina attributes a lot of Mad Men‘s buzz to the nonstop coverage it received in The New York Times who covered the show from every angle possible. “The show was their lovechild,” she said. And still is, I’d say.

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Dwell President Snags Exceptional Woman in Publishing Award

The 2012 recipient of the Exceptional Woman in Publishing Award is Michela O’Connor Abrams, president of Dwell Media.  She will be presented with the award during the fourth annual Women’s Leadership Conference on March 7th in San Francisco.

Most notably during her nine-year tenure at Dwell, O’Connor Abrams conceived the trade show Dwell on Design and helped to develop the brand’s digital platforms, which were recently recognized “#1 Most Innovative” in AffinityResearch’s August 2011 survey.

The award, presented by Exceptional Women in Publishing, recognizes women leaders in publishing and media and past recipients include mediabistro.com’s very own Laurel Touby, Gloria Steinman, Katrina vanden Heuvel of The Nation, and Ardath Rodale and Marie Rodale of Rodale, Inc.

Photo courtesy of Dwell Media.

It’s Party Time… Oh, It’s Party Time…

It’s hard to believe but, once upon a time, Google was just a couple guys with a great idea. So were Apple, Facebook, Pandora, and even our own mediabistro.com (founded by Laurel Touby, all woman).

So, Tuesday October 11, we’re throwing a Startups Party in honor of all the tech and media entrepreneurs in the New York area. Join us for networking, complimentary drinks and appetizers, and the scoop on how your company can be featured on mediabistro.com’s Elevator Pitch.

Plus, I’ll have a special treat for whoever can guess which hip-hop song the headline is from. (Not really, but it’ll give us something to talk about, no?)

Go ahead and RSVP here.

The Secrets Behind TheKnot.com

If you’ve ever wondered what color scheme would work best for a fruit bowl, or debated about the ethics of rehearsal dinner seating, then chances are you’re a frequent visitor to TheKnot.com. The site tells people every single thing they could possibly want to know about weddings, and it has been a huge hit ever since it launched.

If you’re curious about just how that happened, you should head over to BNet today at 1:30, because our founder — Laurel Touby — is going to be interviewing the people behind TheKnot, David Liu and Carley Roney. During the feature, Liu and Roney will discuss the secrets that made TheKnot.com the high profile brand it is today. You’ll hear how they convinced Ted Leonsis, the founder of AOL, to give them a shot, how smart PR moves allowed the site to grow, and why they invested in print and hyperlocal before it was trendy to do so.

The New York Observer Lists ‘Power Couples’

The New York Observer has published a list of 47 (yes, 47) New York media power couples today, and if you’re into that kind of thing you should check out the slideshow. The scientific list is definitely not the latest item in a long string of items by those in New York media designed to massage the egos of others in New York media. Repeat: Definitely not.

If you’ve got 15 minutes to kill, it’s actually pretty fun to peruse the list and see who made the cut. If not, you’ll probably somehow continue living life.

And if you think we’d end this post without mentioning that mediabistro’s founder Laurel Touby is one of the “most powerful,” you’d be wrong.

An Interview with the Founder of Hashable

Creating new things isn’t easy. The guy who invented Jams obviously thought that they were a brilliant idea – and if you still rock them, then you go girlfriend – but their popularity faded decades ago.

So when someone does invent something that seems like a sure hit, it’s important to recognize them and pick their brain. This is just what mediabistro’s founder Laurel Touby did when interviewing Hashable’s founder Michael Yavonditte for the mbStartups video series.

In part one Yavonditte explains how Hashable – the social networking site based on relationships – got its start. In part two he goes a lot deeper, offering insight into his stock strategy.

Come to our Startups Cocktail Party in NY

In 1994, she threw a cocktail party.  In 1996, she built a website.  Today mediabistro.com is overflowing with opportunities for media industry professionals to meet people, share resources, find a job, read the news, learn new skills, and showcase their work.  Join us on Tuesday, March 15th for an evening of cocktails and innovation at mediabistro’s Startups Cocktail Party in NY, hosted by our favorite cyber hostess and founder, Laurel Touby.

The startups party is a great place for founders and VCs of new startups to connect with editors, writers, producers, robots, graphic designers and book publishers who work in magazines, television, film, radio, newspapers, book publishing, online media, advertising, PR, and design. Bring lots of business cards and whatever other fancy new handheld networking device you’re using.  The party will be held at Turtle Bay NYC and will include drink specials and complimentary appetizers.  Get your free tickets here.

Mediabistro Founder Laurel Touby To Be Honored At Women’s Leadership Exchange Conference

Mediabistro’s fearless leader and cyberhostess Laurel Touby will be recognized at tomorrow’s Women’s Leadership Exchange Conference in New York City.  Laurel will receive the Compass Award for shifting the paradigm of how women are perceived in the world and be interviewed by acclaimed magazine writer and author Judith Newman.

The ceremony will take place at MetLife Building on Sixth Avenue (between 41st and 42nd Street) tomorrow from 8 a.m. – 2 p.m.  The conference will also feature presentations on social media marketing and networking as well as a panel discussion led by SheFinds Media founder/CEO Michelle Madhok and Thinkso founder Armanda Neville.

How To Create a Magazine iPad App

In the final installment of this week’s Media Beat interview, we asked Doug Carlson of Zinio and John Lema of ScrollMotion for tips for magazine publishers looking to create digital products and iPad apps.

“I think the first thing that challenges publishers is really their workflow process,” said Carlson. “We’d look first and say can we create something that’s going to be scalable, affordable and usable really across platforms.”

“You have to remember who your customer is,” Lema added. “You have to think about all the features that you can put in it, and then think about what your customer’s gonna use. There’s not a one-size-fits-all solution just like there’s not a one-size-fits-all solution to magazines today.”

Still don’t think this stuff is important? Get on the digital train now or get left behind. “The tablet aisle of Best Buy is going to be littered with devices from every major manufacturer over the next couple of years,” predicted Lema.

Part 1: Zinio’s Doug Carlson on the Future of Magazine Publishing

Part 2: ScrollMotion’s John Lema Brings Esquire to The iPad

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