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Posts Tagged ‘Northeastern University’

A Hyper-Local News Site That’s Chock Full of Ads

Fascinating piece at Nieman Lab by Dan Kennedy, assistant professor of journalism at Northeastern University and author of The Wired City: Reimagining Journalism and Civic Life in the Post-Newspaper Age. It’s all about The Batavian, a hyper-local news site in Batavia, New York.

Per the illustration above, The Batavian has something close to the “infinite scroll” Marissa Mayer toyed with recently on the front page of Yahoo. And as you scroll, and scroll, and scroll down through The Batavian, there’s a crazy quilt of local representin’. From Kennedy’s article:

There are a lot of ads — more than 140, every single one of them on the home page, a practice that publisher Howard Owens believes is more effective than rotating them in and out. There are ads for funeral homes and pizza shops. For accountants and tattoo parlors. For auto repair centers and ice cream stands. For bars and baseball (the minor-league Batavia Muckdogs).

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Wendy Williams: My First Big Break

In the latest episode of mediabistroTV’s “My First Big Break,” Wendy Williams talks about landing her dream job at Hot 97 and abstaining from sex while she struggled early on in her career.

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV

Wendy Williams: My First Big Break

In the latest episode of mediabistroTV’s “My First Big Break,” daytime talk show star Wendy Williams talks about landing her first job in radio and abstaining from sex while she struggled early on in her career.

For more videos, check out our YouTube channel and follow us on Twitter: @mediabistroTV