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Posts Tagged ‘Siung Tjia’

Bloomberg Pursuits Adds Two

Bloomberg Pursuits, the spinoff from Bloomberg Markets, has added two staffers to its roster. Anton Ioukhnovets is joining as art director and Stephen Jacoby is coming aboard as luxury marketing consultant.

Ioukhnovets was most recently with Lotus as its art director. He also spent seven years as GQ’s art director. Ioukhnovets will report to Markets’ creative director, Siung Tjia.

Jacoby comes to Pursuits from Esquire. He had been there since 2002, serving as its associate publisher, marketing.

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Personal Essay Writing: Master Class

Personal Essay Writing: Master ClassStarting October 21, work with the senior editor at Marie Claire magazine to polish and publish your essay! Whitney Joiner will help you to develop your voice, narrative, and identity, draft your pitch, and decide where to market your essay. Register now!

Bloomberg Markets Looks to Expand Influence

Unless you’re rich and subscribe to Bloomberg Terminals, you probably don’t pay much attention to Bloomberg Markets. However, a cover story planned for October about the 50 most influential people in business might change that. That’s the plan, at least.

According to Adweek, Bloomberg Markets Publisher Michael Dukmejian is taking aim at magazines like Forbes and Time beginning with the October issue:

‘We’re a magazine that a lot of people in the media-buying community haven’t paid a lot of notice to,’ Dukmejian says. ‘Now, we’re trying to position ourselves as a broader, consumer-based magazine.’

That shift first appeared back in April when the magazine hired its first creative director, snatching up Siung Tjia from ESPN The Magazine.

This is just the latest move from Michael Bloomberg to expand his influence in the world once he departs office. The most obvious was the launching of Bloomberg View, but by pitting Bloomberg Markets against more mainstream publications, Bloomberg is reaching out even more.

Time will tell if that long reach also possesses any grip.

Bloomberg Markets Hires Its First Creative Director

The fallout from ESPN The Magazine moving to Bristol continues today, with Bloomberg Markets naming Siung Tjia its first Creative Director. Tija was Creative Director with ESPN since 2007, and has won multiple awards for his design instincts.

Bloomberg Markets underwent a dramatic revamp in the fall of last year, and Ronald Henkoff, its Editor-in-Chief, sees Tija as a welcome addition to the magazine.

“Siung Tjia is a proven leader and innovator among magazine designers. Building on the momentum of our relaunch, he will help Bloomberg Markets reach new levels of excellence in design and photography,” said Henkoff.