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Posts Tagged ‘Tom Harty’

Meredith Expands Parents Brand

The target demo: Hispanic millennial moms. The targeting company: Meredith. The target launch date: Spring 2015.

ParentsLatina

From today’s announcement:

“Our research shows that nine out of 10 second-generation Hispanic moms find the concept of Parents Latina appealing to them, and reflected their cultural values and heritage,” says Dana Points, content director, Meredith Parents Network.

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Amy Churgin Named Publisher of Traditional Home

Amy Churgin has been named the new publisher of Traditional Home magazine. Churgin — a Docent at the Metropolitan Museum of Art — previously served as senior VP for Condé Nast. She also spent eight years with Architectural Digest as VP/publisher.

“Amy is a proven leader whose background and experience in the affluent home and women’s lifestyle categories makes her ideally suited to lead the team at Traditional Home,” said Tom Harty, president of Meredith National Media Group, in a statement. “We feel confident that her extensive knowledge of the marketplace and commitment to excellence and innovation will enable us to further build the brand’s leadership position.”

“It is exciting to join Traditional Home, a magazine brand that I have always admired for its modern, sophisticated yet highly accessible approach to style and design,” added Churgin.

Meredith Promotes Two

Meredith Corporation has promoted Jon Werther and Andy Wilson. Werther has been upped to executive VP/publisher of Meredith Digital and Wilson to senior VO and chief digital officer.

Werther most served as Meredith’s chief strategy officer. In his new role, he’ll be overseeing all of the company’s digital entities. He’ll report to Tom Harty, Meredith National Media Group’s president. Wilson — who has been with Meredith since 1996 — most recently served as the company’s senior VP/audience development and commerce. He’ll report to Werther.

“In Jon and Andy, Meredith possesses two of the brightest minds in digital media,” said Harty, in a statement. “Just as important, they have track records of successful project innovation and implementation. We look forward to their ongoing leadership and execution as Meredith expands upon its leadership position in creating and marketing women-centered digital content.”

Meredith Promotes Tony Imperato

Meredith Corporation has promoted Tony Imperato from associate publisher, sales, to vice president, publisher, of Better Homes and Gardens. Imperato has been with Meredith since 2005. Prior to serving as associate publisher at Better Homes and Gardens, Imperato was publisher of Country Home.

“Tony brings tremendous passion, leadership and enthusiasm along with a sharp focus on business growth to his role,” said Tom Harty, president of Meredith National Media Group. “This unique combination of talents, as well as his exceptional focus on teamwork, has produced a winning strategy for the brand and his team.”

Imperato will continue to report to Jim Carr, president of Better Homes and Gardens.

Meredith Names VP of Corporate Sales

Brian Kightlinger has been named Vice President, Corporate Sales for the Meredith National Media Group. Kightlinger has been with Meredith since 1997, most recently as Group Associate Publisher, Director of Sales for Meredith’s Parents Network. He succeeds Diane Papazian, who is now Ladies’ Home Journal’s Associate Publisher.

“We believe that Brian’s creativity, solid sales experience, and broad knowledge of our portfolio along with his strong collaborative approach will be extremely valuable as we deepen and expand our brand and digital footprint over the next year,” said Tom Harty, President of Meredith.

Kightlinger reports to Michael Brownstein, Executive Vice President, Chief Revenue Officer.

Meredith Adds FamilyFun Magazine to its Roster

Another acquisition for Meredith Corporation. This time, the media company is acquiring the assets to FamilyFun from Disney Publishing Worldwide, a deal set to close in 30 days. The magazine has an audience of six million. The first issue published by Meredith is expected March 2012.

This addition to its parenting category, which already includes Parents and American Baby, comes on the heels of acquiring food titles Every Day with Rachael Ray and EatingWell.

“We are delighted to add the FamilyFun brand to our expanding media portfolio,” says Meredith National Media Group president Tom Harty. “This acquisition further strengthens our leadership position and reach among women in both the parenthood and food spaces, and offers our advertisers additional channels to reach these consumers.”

For Disney, this means a stronger focus on its children initiatives.

“Moving forward, Disney Publishing Worldwide will focus on our core children’s magazine and book businesses, our rapidly growing digital initiatives, and our Disney English language learning program,” says Russell Hampton, president, Disney Publishing Worldwide.

Meredith Completes Acquisition of Every Day With Rachael Ray

Meredith Corporation and Reader’s Digest Association have completed the agreement for Meredith to acquire Every Day with Rachael Ray magazine and its related digital assets.  In addition, Meredith announced it has finalized a 10-year licensing agreement with Watch Entertainment Inc. for the award-winning brand.

The acquisition includes the popular magazine that’s published 10 times annually with a 7.4 million audience.  The first issue of Every Day with Rachael Ray published under the Meredith banner will be February 2012, available on newsstands in early January.

“We are energized to bring the Every Day with Rachael Ray brand to market as part of the Meredith portfolio,” said Meredith National Media Group President Tom Harty.  “It represents a very important piece of the strategy we are executing to significantly enhance our already powerful reach in the food space.”

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Meredith Acquires Every Day with Rachael Ray

Meredith Corporation has acquired Every Day with Rachael Ray from Reader’s Digest Association. Financial terms are not being disclosed, and there is no word on what will happen to the magazine’s staffers after the transition.

“The acquisition of Every Day with Rachael Ray will further extend our leadership and deepen our reach in providing women with best-in-class food content, while offer advertisers multiple avenues to reach them,” said Meredith President, Tom Harty. “We are excited to add this well-recognized franchise to our strong portfolio of national media brands.”

The deal is expected to close in a few months.

Fitness Names New Publisher

Meredith Corporation has promoted Eric Schwarzkopf to Publisher of Fitness magazine. Schwarzkopf had been Associate Publisher of Fitness since 2009. He will report to Tom Witschi, Executive Vice President, Meredith National Media Group.

Under Schwarzkopf, Fitness has expanded its ad pages and revenue. Tom Harty, President of Meredith National Media Group, said of the move, “Eric has proven to be an invaluable asset to the Fitness team since joining the brand.”

Meredith Grows Food Business

Meredith Corporation has expanded its food portfolio by acquiring Recipe.com and EatingWell Media Group, publisher of EatingWell magazine. It’s a smart move for Meredith, which already caters to a female audience with brands such as Better Homes and Gardens, Fitness and Parents.

Meredith National Media Group President Tom Harty said the additions will serve the company’s consumer base well.

“Our consumers consistently tell us that preparation of delicious and healthy meals on a tighter food budget is a top priority,” he said. “And research reveals that women are using multiple media platforms – print, online, mobile, social, video – to assist them. EatingWell and Recipe.com are great additions to our existing broad portfolio of food media assets.”

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