How novel! According to the New York Times Thursday Styles section, apparently there is a newfangled shopping website out there called Bluefly, and apparently you can get chic designer duds for a fraction of the price! Alas, the secret is out and other people know about it, bent on thwarting our efforts at Chip & Pepper jeans in our size. Helpfully, the Times offers some novel hints on how to effectively and efficiently shop online:
1. If you’re a man, click on “men” like savvy Minnesotan shopper Dack Ragus (because Minnesotans know shopping!), who takes us through his Bluefly transaction step-by-step: “I start at the home page, then click on ‘men,’ then all the new arrivals and then the designers on my list.” So that’s how it’s done. Awesome.
2. Thumbnails – only click on the ones you want to see! “The site’s useful tools allow you to set preferences to scroll through as many as 72 thumbnail images on a single results page.” The world has shifted on its axis. Again, awesome.
3. Customize your search! You are an individual, with unique takes on color and style. You are also your own unique size (and we’re not judging you for it). So, take this handy advice from shopping innovator Kristin Camplese (because Pennsylvanians know shopping!): “If I’m looking for a dress for a party, I’ll search first for a color, like black, and then I’ll narrow the search to just my size, and then by price, and then by designer.” Be still my wildly beating heart, AWESOME. Whew, I totally need a cigarette.
Why wait? Go straight to Bluefly (there’s a helpful link right in the article! Yes, Jonathan S. Adelstein, it’s true!). And good luck looking like that in those jeans.