FishbowlDC TVNewser TVSpy LostRemote AgencySpy PRNewser GalleyCat SocialTimes

TV Showrunners Talk Twitter

The Twitter hashtag is a powerful tool, allowing show runners for programs like #modernfamily, #community, and #bones to easily access viewer criticisms and feedback.

But the trick with all the 140-characters-on-characters-comments, per an excellent TheEnvelope.com item by Christy Grosz, is to find a balance. Though invaluable in many ways, hashtag streams also represent a relatively small, specific segment of the TV audience, aka “the noisy minority.” Steve Levitan says he doesn’t dive into Twitter nearly as as much as he did during the first season of Modern Family, while Bones creator Hart Hanson has moved on to reading only those that he directly follows:

“If you take everybody’s ideas–even if they’re all good–your show will turn to pudding,” Hanson says. “I have my hands full fighting off the smart, brilliant people that I work with, much less the public.”

House show runner Katie Jacobs has a great way of summarizing it all. The water cooler, she says, has gone worldwide.

Mediabistro Course

Middle Grade Novel Writing

Middle Grade Novel WritingStarting January 15, work with a literary agent to write your middle-grade novel! In this course, you'll learn how to develop strong characters, write compelling dialogue, master the art of revision, and market your work to publishing houses and agents. Register now!