For fashion magazines, the September issue is extremely important. People need to know what to buy for the upcoming holiday season because they all need new things that will become old within months, and advertisers are very eager to tell them.
According to Adweek, Vogue’s September issue will have plenty to offer. The magazine closed with 584 ad pages, an increase of 50 pages over last year’s issue. Susan Plagemann, Vogue’s Publisher, attributed the gain to fashion and beauty advertising increases and healthy newsstand sales. “The brand’s relevance is at an all-time high,” she said.