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  Marleen Adlerblum
 
Professional/Personal Overview
  With many years of experience in all manner of print from concept to design through production, I have partnered with clients to produce projects we both are proud of, fulfilling the goal of communication through striking design. I have worked editorially on books and magazines, as well as on marketing, promotion and event collateral. My background includes work on the graphic side of museum exhibition design.

After working in the marketing/promotion department of Metropolitan Home and Elle Decor magazines (Hachette Filipacchi Media), I have now returned to working for myself. For the marketing department of Crain's New York Business, I have created special sections, ads, and invitations.
Work Info
 
Expertise
Museum Graphics 3 Years
Art Director 20 Years
Graphic Designer 32 Years
Specialty
Books & Literature 10 Years
Education 8 Years
War & Conflicts 10 Years
Total Media Industry Experience
32 Years
Media Client List (# assignments last 2 yrs)
American Historical Publications (11+), The Fund for Modern Courts (6-10), AARP (1-2)
Corporate Client List (# assignments last 2 yrs)
Crain's New York Business (11+), A&D Building (6-10)
Other Work History
Hachette Filipacchi Media, Metropolitan Museum of Art, San Antonio Museum of Art
Computer Skills
InDesign, Photoshop, Illustrator, Quark

Equipment
MacBook Pro, various printers, scanner
References
upon request
Associations
Graphic Artists Guild, AvantGuild
Other
BFA, Cooper Union
Freelancer Availability
I freelance full-time. I am willing to travel regionally.
Work Samples
 
Books  
(Smithsonian Books)
A series of three science books for young readers, written by Joy Hakim
(Franklin Watts)
For educational use, directed at young teens
(Metropolitan Museum of Art)
A Children's Guide to The Metropolitan Museum of Art
(United States Military Academy)
Honoring West Point's Bicentennial
Magazines  
(Hachette Filipacchi Media)
Art direction and layout of this trade magazine directed at interior designers, architects, furniture designers, product designers and suppliers for businesses
(American Historical Publications)
Designed and art directed this hard cover military history magazine, which came out four times a year
Educational  
(Parade/Parade Classroom)
Parade Classroom, the educational partner for Parade Magazine, supplied topical tabloids through member newspapers and directly to teachers. Used as a vehicle to explore current events and using newspapers as an informational tool.
(Parade)
Parade Magazine's educational arm, Parade Classroom, supplied in-paper columns to their member newspapers who partner with local schools and teachers to teach and discuss current events with teens
Brochures  
(Metropolitan Home)
Promoting a special issue of Metropolitan Home, the What's Next?Tour brochure is a sales tool targeted at advertisers who can show their latest products in several venues
(Metropolitan Home magazine)
A marketing brochure to market this special section on the bath in Metropolitan Home magazine to prospective advertisers
Ads, Advertorials  
(A&D Building)
Ad appearing in Architectural Digest, promoting the high-end showrooms at the Architects & Designers Building in NYC.
(Crain's New York Business)
Ad promoting an online newsletter focusing on the healthcare industry.
(Crain's New York Business)
Ad promoting a Crain's special section aimed at event planners, focusing on the holiday season.
(Crain's New York Business)
Double-page spread ad for a conference sponsored by Crain's, on meeting the growth challenge in NYC.
(Crain's New York Business)
Ad for the Most Powerful Women in NYC awards, sponsored by Crain's.
(Alno / Metropolitan Home)
An ad for the upscale kitchens of Alno, appearing within a Special Advertising Section in Metropolitan Home magazine.
(Stark / Metropolitan Home)
Layout and typography for an advertorial done for Stark Carpet appearing in Metropolitan Home magazine.
Logos  
(American Historical Publications)
Proposed logo for a magazine that would have explored history through the biographies of the people who lived it.
(American Historical Publications)
MHQ: The Quarterly Journal of Military History, logo for the four times a year, hard cover military history magazine.
Event Collateral, Invitations  
(A&D Building)
Lobby poster, based on the invitation, for a panel discussion on tile and stone at the Architects & Designers Building.
(Elle Decor)
Step-and-repeat banner for an event by Elle Decor and co-sponsors celebrating Women In Design.
(A&D Building)
Invitation to a discussion and interview given at the Architects & Designers Building.
Exhibit Graphics  
(San Antonio Museum of Art)
Timeline for the exhibit, To Live Forever, about the afterlife in Ancient Egypt.
(Southwest School of Art & Craft)
Exhibit panel, one of several, displaying the history of how the school evolved from a convent to one of the premier art schools in the southwest.
Marketing/Special Sections  
(Crain's New York Business)
Cover to a special section geared towards professionals who wish to supplement their skills through continuing education.
(Crain's New York Business)
A special section aimed at professionals who wish to supplement their skills through continuing education.
(Crain's New York Business)
Cover for annual special section listing conference centers, venues and hotels for meeting planners holding events in NYC.
(Crain's New York Business)
Cover of the annual special supplement guide for philanthropies to state their mission, list their board, and show their top sources of funding.
(Crain's New York Business)
Interior page of the annual special supplement guide for philanthropies to state their mission, list their board, and show their top sources of funding. Graphs were designed and produced by me.
(Crain's New York Business)
Cover for annual special section listing conference centers, venues and hotels for meeting planners holding events in NYC.
(Crain's New York Business)
Program for a conference sponsored by Crain's, on meeting the growth challenge in NYC.
(Crain's New York Business)
Cover for special section listing conference centers, venues and hotels for meeting planners holding events in NYC.
Untitled
Contact Info
  Marleen Adlerblum
New York, NY 10019
USA

Tel: 646-306-1047  
E-Mail: marleen@adlerblum.com
Website: http://www.adlerblumdesign.com