AppNewser Appdata FishbowlNY FishbowlLA FishbowlDC more TVNewser TVSpy UnBeige AgencySpy PRNewser 10,000 Words MediaJobsDaily SocialTimes AllFacebook AllTwitter semanticweb.com

Author Gay Talese Editing the Homeless

51wPeF8T1ML._SL500_AA240_.jpgAuthor Gay Talese has handed out twelve hand-made signs to poor people asking for money on the Upper East Side, explaining that they needed “topical” wording for these tough times.

Talese typed new signs on dry-cleaning cardboard, according to the NY Post. The journalist who wrote The Kingdom and the Power and the famous essay “Frank Sinatra Has a Cold” thought that these poor people should carry signs that focused on current news: “Please support Pres. Obama’s Stimulus Plan. Begin right here.”

Here’s more, as the author explained to the Post: “This is a little gimmick that may help them earn a few more dollars…The word is stimulus. If you were more up to date, you might get the attention of more pedestrians.” (Via FishbowlNY)

MEDIABISTRO EVENTS

Use Social Media to Market Your Business

Launch a social media campaign that will build your brand and deliver results in our online Social Media Marketing Boot Camp starting June 7. Speakers include Abigail Cusick (Bravo Digital), Gregory Galant (Sawhorse Media), Alex Leo (Thomson Reuters Digital), Jim Tobin (Ignite Social Media), and many more. Read the reviews.