InsideMobileApps InsideSocialGames 10,000 Words FishbowlNY FishbowlDC LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

Barnes & Noble Nook Pre-Orders Exceed Expectations

features_wifinook.pngPre-orders for the Nook, Barnes & Noble’s (BKS) digital reader, have dramatically exceeded company expectations, delaying the expected shipment of some orders.

GalleyCat spoke with Mary Ellen Keating, Barnes & Noble’s Senior VP of corporate communications & public affairs for more details. According to the spokesperson, the first Nook pre-orders will be shipped on November 20. However, the company expects to ship more recent Nook pre-orders on December 11.

Nevertheless, Keating urged holiday shoppers to hurry with pre-orders: “I think we always had high expectations for the device, but what we’ve seen in terms of preorders has exceeded our expectations,” she explained. “We’re encouraging people to order soon, we want to make sure people who really want the device get it before the holidays.”

Mediabistro Course

Writing Outside the Mainstream

Writing Outside the MainstreamStarting September 18, build your freelance career in African-American, Latino, or LGBT publications! Using a combination of writing exercises and targeted research, you'll learn how to generate salable story ideas, write pitches, build relationships with editors, and position yourself as an authority in your market. Register now!