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Book Trailer

‘Dancing With Cats’ Book Trailer

Chronicle Books is releasing a  15th anniversary edition of Dancing With Cats.

The book, which was originally published in 1999, is dedicated to photos of humans dancing with cats. The book sold more than 100,000 copies, in an era when Internet was less widely adopted and before Keyboard Cat hit the scene.

To celebrate the anniversary of the book and the latest edition, the publisher has created a playful book trailer. We’ve embedded the video above for your entertainment.

Thought Catalog Author Marty Maguire Talks About Making ‘American Psychonaut’ Book Trailer

Author Marty Maguire teamed up with filmmaker Mike Costanza to create a book trailer using home movies in order to promote his new memoir short story American Psychonaut that comes from Thought Catalog Books today. We’ve embedded the video above for you to check out.

We caught up with Maguire to discuss how he went about making the trailer.

GC: Why did you decide to create a video to promote your book?
MM: We actually considered crafting the original raw footage into a simple “public service announcement”-type video, unconnected to any commercial endeavor.  Fortunately, I came to my senses and decided to relate it to my writing work so there would be some sort of modest tangential revenue stream associated with it.  But in all seriousness, I first and foremost do hope it has a positive or even inspirational impact on viewers, whether or not they are converted into customers of the eBook.

The trailer sprouted from my home video footage of me as an 8-year-old “gayby” getting dressed in drag by Mom for Halloween in 1994.  The 8mm camcorder tape had been sitting in a box in the garage for almost 20 years.  I felt it was something that could gain traction on the web, especially with LGBT outlets, as it is a positive and entertaining representation of a parent embracing and engaging a nascent LGBT child’s transgender curiosities at a time when it was not as common to do so.  It also has an inimitable, authentic, “pre-YouTube”, un-staged quality that I love.
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Gary Shteyngart & James Franco Play a Married Couple in the ‘Little Failure’ Book Trailer

littleHave you ever imagined bestselling author Gary Shteyngart and Academy Award-nominated actor James Franco as a married couple?

In a book trailer promoting Shteyngart’s forthcoming memoir, Little Failure, viewers will see the two men in matching pink bathrobes discussing the title of Shteyngart’s new book and Franco’s “erotic journey” project. What do you think?

Head over to BuzzFeed to watch the full trailer. It also features appearances from actress Rashida Jones, Freedom author Jonathan Franzen, writer David Ebershoff, filmmaker Alex Karpovsky, and essayist Sloane Crosley. Random House will release the book on January 7, 2014.

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Book Trailer Illustrates the Making of a Book Cover

Orbit Books has created a book trailer for A Dance of Cloaks by David Dalglish. which shows how off the making of the book’s cover. It’s a pretty lively trailer for a book. We’ve embedded it above for you to check out.

Chris Hadfield Gets a Book Trailer

Canadian astronaut and author Chris Hadfield released a book trailer for his upcoming memoir, An Astronaut’s Guide to Life on Earth.

The video has already earned well over 300,000 views since it was released yesterday–what do you think?

Hadfield wrote about the video on Reddit: “A little over a month ago I challenged my son to make a video for my book launch that wasn’t just some over-the-top ad. Here’s what he came up with.” We’ve included the complete crew list for the book trailer below…

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How Branded Used QR Codes as Storytelling Tools

On this encore edition of the Morning Media Menu, one filmmaker outlined his unique promotional efforts to introduce the world to Branded (the film is now streaming on Netflix).

We caught up with filmmaker Jamie Bradshaw to talk about building the campaign for his mind-bending movie. Bradshaw explained how he used San Diego Comic-Con, potato chips, QR codes and movie trailers to introduce readers to his first film. Here’s an excerpt from the interview:

We are actually getting a really great response [to QR codes]. A lot of people are feeling empowered to use them. We are using more of them than I think anybody has ever used before (that’s what they’re saying to us). There are a hundred QR codes embedded throughout the trailers and the poster for the film. And they are all live and take you to different subversive content that is all part of the labyrinthine universe of this story.

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Win $3,000 in ‘The Shadow Man’ Book Trailer Contest

Savannah Morning News columnist and The Shadow Man author Mark Murphy has launched a book trailer contest. Three cash prizes will be awarded and the first place winner will receive $3,000.

Contestants should create a trailer (no more than 1 to 3 minutes in length) and submit it before April 30th. The entries will be judged on the following criteria: creativity, originality, and how well the video can be used as a marketing tool.

Here’s more from the announcement: “Trailers (1-3 minutes in length) should try and take advantage of the Savannah setting while incorporating aspects of the city that are present in the story. The iconic cover shot of the Forsyth Park Fountain at night must be incorporated into each video as well links to the author’s website and Facebook page.”

Who Is Your Best Literary Friend?

Who is your best literary friend? In the book trailer embedded above, three pairs of literary friends talk about their relationships. The interviews include Nate Silver and Arikia Milikan; Kate Bolick and Daniel Smith; and Jenny 8. Lee and Eric Lee. 

The trailer promotes Friendfluence: The Surprising Ways Friends Make Us Who We Are by Carlin Flora Here’s more about the book: 

Discover the unexpected ways friends influence our personalities, choices, emotions and even physical health in this fun and compelling examination of friendship, based on the latest scientific research and ever-relatable anecdotes. Friendfluence surveys online-only pals, friend break-ups, the power of social networks, envy and the dark side of amiable ties, and many varieties of friendship. Told with warmth, scientific rigor, and a dash of humor, Friendfluence not only illuminates and interprets the science but draws on clinical psychology and philosophy to help readers evaluate and navigate their own important friendships.

Wil Wheaton Narrates Book Trailer for Gun Machine by Warren Ellis

Mulholland Books has released a slick book trailer for comic book writer and author Warren Ellis‘ new book, Gun Machine.

Author and actor Wil Wheaton narrated the trailer, Jim Batt directed and Ben Templesmith drew the illustrations. Without actors or expensive location shoots, the trailer conveys the surreal scene that inspired the story.

We’ve embedded the trailer above–what do you think?

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Catfish Director Makes Book Trailer for Stephanie LaCava Book

To promote her new memoir, author and journalist Stephanie LaCava worked with filmmakers Henry Joost and Ariel Schulman to make her book trailer.

Joost directed the indie hit Catfish, and turned “An Extraordinary Theory of Objects: A Memoir of an Outsider in Paris trailer into a candle-lit mix of animation, video and spooky narration.

We’ve embedded the video above–what do you think?

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