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Book Trailer

Chris Hadfield Gets a Book Trailer

Canadian astronaut and author Chris Hadfield released a book trailer for his upcoming memoir, An Astronaut’s Guide to Life on Earth.

The video has already earned well over 300,000 views since it was released yesterday–what do you think?

Hadfield wrote about the video on Reddit: “A little over a month ago I challenged my son to make a video for my book launch that wasn’t just some over-the-top ad. Here’s what he came up with.” We’ve included the complete crew list for the book trailer below…

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How Branded Used QR Codes as Storytelling Tools

On this encore edition of the Morning Media Menu, one filmmaker outlined his unique promotional efforts to introduce the world to Branded (the film is now streaming on Netflix).

We caught up with filmmaker Jamie Bradshaw to talk about building the campaign for his mind-bending movie. Bradshaw explained how he used San Diego Comic-Con, potato chips, QR codes and movie trailers to introduce readers to his first film. Here’s an excerpt from the interview:

We are actually getting a really great response [to QR codes]. A lot of people are feeling empowered to use them. We are using more of them than I think anybody has ever used before (that’s what they’re saying to us). There are a hundred QR codes embedded throughout the trailers and the poster for the film. And they are all live and take you to different subversive content that is all part of the labyrinthine universe of this story.

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Win $3,000 in ‘The Shadow Man’ Book Trailer Contest

Savannah Morning News columnist and The Shadow Man author Mark Murphy has launched a book trailer contest. Three cash prizes will be awarded and the first place winner will receive $3,000.

Contestants should create a trailer (no more than 1 to 3 minutes in length) and submit it before April 30th. The entries will be judged on the following criteria: creativity, originality, and how well the video can be used as a marketing tool.

Here’s more from the announcement: “Trailers (1-3 minutes in length) should try and take advantage of the Savannah setting while incorporating aspects of the city that are present in the story. The iconic cover shot of the Forsyth Park Fountain at night must be incorporated into each video as well links to the author’s website and Facebook page.”

Who Is Your Best Literary Friend?

Who is your best literary friend? In the book trailer embedded above, three pairs of literary friends talk about their relationships. The interviews include Nate Silver and Arikia Milikan; Kate Bolick and Daniel Smith; and Jenny 8. Lee and Eric Lee. 

The trailer promotes Friendfluence: The Surprising Ways Friends Make Us Who We Are by Carlin Flora Here’s more about the book: 

Discover the unexpected ways friends influence our personalities, choices, emotions and even physical health in this fun and compelling examination of friendship, based on the latest scientific research and ever-relatable anecdotes. Friendfluence surveys online-only pals, friend break-ups, the power of social networks, envy and the dark side of amiable ties, and many varieties of friendship. Told with warmth, scientific rigor, and a dash of humor, Friendfluence not only illuminates and interprets the science but draws on clinical psychology and philosophy to help readers evaluate and navigate their own important friendships.

Wil Wheaton Narrates Book Trailer for Gun Machine by Warren Ellis

Mulholland Books has released a slick book trailer for comic book writer and author Warren Ellis‘ new book, Gun Machine.

Author and actor Wil Wheaton narrated the trailer, Jim Batt directed and Ben Templesmith drew the illustrations. Without actors or expensive location shoots, the trailer conveys the surreal scene that inspired the story.

We’ve embedded the trailer above–what do you think?

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Catfish Director Makes Book Trailer for Stephanie LaCava Book

To promote her new memoir, author and journalist Stephanie LaCava worked with filmmakers Henry Joost and Ariel Schulman to make her book trailer.

Joost directed the indie hit Catfish, and turned “An Extraordinary Theory of Objects: A Memoir of an Outsider in Paris trailer into a candle-lit mix of animation, video and spooky narration.

We’ve embedded the video above–what do you think?

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Jan Berenstain Featured in New Book Trailer

The literary world mourned the passing of Jan Berenstain this year, but a new book trailer (video embedded above) features the co-creator of the Berenstain Bears talking about a new book.

After listening to some advice from their then-editor Theodor Seuss Geisel (a.k.a. Dr. Seuss), the husband-and-wife writing duo Stan and Jan Berenstain wrote a picture book about penguins. The manuscript for Nothing Ever Happens in the South Pole was “put on the back burner” for decades, but HarperCollins released it this year to celebrate The Berenstain Bears‘ 50th anniversary.

The video features Jan and her son Mike Berenstain (who helped to illustrate the project) discussing the book.

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The Book Bjorn Book Trailer

In an interesting twist, a new book trailer from The Onion spends more time telling you how to read a book than it does showing you the book.

All the parents in the GalleyCat audience can relate to The Book Bjorn, a fake infomercial for a sling to help you carry an oversized copy of The Onion Book Of Known Knowledge.

Check it out: “Replete with an astonishing assemblage of facts, illustrations, maps, charts, threats, blood and additional fees to edify even the most simple-minded book-buyer, The Onion Book Of Known Knowledge is packed with valuable information–such as the life stages of an Aunt; places to kill one’s self in Utica, New York; and the dimensions of a female bucket, or ‘pail.’ With more than 1,500 entries spanning all 27 letters of the alphabet, The Onion Book Of Known Knowledge must be purchased immediately to avoid the sting of eternal ignorance.” (Via Little, Brown and Co.)

Philip Pullman Narrates Fairy Tale Book Trailer

Novelist Philip Pullman returns to bookshelves and libraries in November 12th with Fairy Tales from the Brothers Grimm: A New English Version.

To prepare, the author of The Golden Compass narrated a brief animated book trailer revealing his version of Little Red Riding Hood.  The paper illustrations in the video were made by Cheong-ah Hwang and the animation was created by Matthew Young. Here’s more about the book:

Pullman, one of the most accomplished authors of our time, makes us fall in love all over again with the immortal tales of the Brothers Grimm. Pullman retells his fifty favorites, from much-loved stories like “Cinderella” and “Rumpelstiltskin,” “Rapunzel” and “Hansel and Gretel” to lesser-known treasures like “The Three Snake Leaves,” “Godfather Death” and “The Girl with No Hands.” At  the end of each tale he offers a brief personal commentary, opening a window on the sources of the tales, the various forms they’ve taken over the centuries and their everlasting appeal.”

Real Life Galley Cats Star in Book Trailer

Real life galley cats star in the book trailer embedded above, promoting the release of  I Could Pee on This: And Other Poems By Cats.

The poems were written by Francesco Marciuliano, the storyteller behind the syndicated Sally Forth comic strip. Chronicle Books brought the poems to life with voiceover and videos of some cute cats. Check it out:

Cat lovers will laugh out loud at the quirkiness of their feline friends with these insightful and curious poems from the singular minds of housecats. In this hilarious book of tongue-in-cheek poetry, the author of the internationally syndicated comic strip Sally Forth helps cats unlock their creative potential and explain their odd behavior to ignorant humans. With titles like “Who Is That on Your Lap?,” “This Is My Chair,” “Kneel Before Me,” “Nudge,” and “Some of My Best Friends Are Dogs,” the poems collected in I Could Pee on This perfectly capture the inner workings of the cat psyche. With photos of the cat authors throughout, this whimsical volume reveals kitties at their wackiest, and most exasperating (but always lovable).

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