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Posts Tagged ‘Brian Napack’

Amazon Executives Testify in eBook Price Fixing Case

The Department of Justice has shared direct testimony from three Amazon executives about tempestuous negotiations over the agency model for setting eBook prices in 2010.

These discussions rest at the heart of the U.S. v. Apple et al. case, as a federal judge decides if publishers  and Apple colluded to fix eBook prices.

In the executive testimony, MyHabit general merchandise manager (and former Kindle Books director) Laura Porco testified about a fateful January 2010 dinner with her former colleague, Random House COO Madeline McIntosh. This conversation prompted evasive legal action at Amazon.

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Memoir Writing

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7 eBook Price Points Defended

How much should an eBook cost? To give publishers and authors some guidance, we’ve collected spirited defenses of seven different eBook prices–choose the price that works best for your writing.

According to a new and unscientific poll, Nathan Bransford found that 51 percent of his readers thought eBooks should be priced between $5 and $9.99. What is your favorite price point?

$0.99 Novelist John Locke sold more than one million eBooks with this price point: “When I saw that highly successful authors were charging $9.99 for an e-book, I thought that if I can make a profit at 99 cents, I no longer have to prove I’m as good as them … Rather, they have to prove they are ten times better than me.”

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