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Posts Tagged ‘Foyles’

Publisher Plays Hide and Seek Game in London

The Times’ Elsa McLaren reports that shoppers can discover a true bargain among the bookshelves today after 300 copies of a new novel have been hidden among the titles of unsuspecting bookshops across London. THE IDIOCY OF IDEARS by an unnamed author has been planted in the fiction, poetry, art, philosophy and travel sections of Waterstones, Borders, Foyles and Blackwells in Central London. Deemed a “brilliant expose of an education system that has now all but disappeared” by its publishers, they wanted to spread the word by engaging in “the opposite of shoplifting.”

Will it work? “We don’t think Waterstone’s will say that because it’s been left in their shop therefore it belongs to them,” said Steve Lowe, director of The Aquarium. “I think the ones in the fiction and travel sections will be discovered first, but the ones in the poetry and philosophy sections will probably hang around a lot longer.” No comment as yet from Waterstone’s, and something tells me they will keep mum on this for a while longer…

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Dateline LBF: Earls Court Gets Thumbs Up

After the disaster that was the ExCeL center, the move to Earls Court this year (along with the unseasonably balmy London weather) is getting approval in almost all corners. Publishing News reports that exhibitors and visitors applauded the wider aisles – some even boasted plants – and the light and airiness of Earls Court. The building is a smoke-free zone, a fact that also won approval. Catering was praised – Vivienne Wordley, Commercial Director of Foyles, commented favourably on the quality of the food available at the tapas bar for example. A Transworlder thought the International Rights Centre looked like a battery hen coop but, more importantly, most of those actually using it felt positively about it.

The Bookseller also rounds up reaction from the floor. “The whole atmosphere’s wonderful. If you’re going to have an airless aircraft hangar, better to have it here than wherever that other place is at the end of the Underground line,” said Rachel Cugnoni, publishing director of Vintage. Will Atkinson, sales director, Faber added that he liked it so far because “at least I didn’t have to queue for 20 minutes to get a cup of coffee.” And Transworld‘s Selina Walker was most succinct: “It’s miles better than last year.”

Today’s Bookselling Highlights

Meet the Book Industry Digital Task Force

Publishing News reports that a Book Industry Digital Task Force is to be created and market research undertaken to ascertain consumer views and buying behavior on digital products, following last month’s Conference on Digitisation in Godalming hosted by the Booksellers’ Association. Reaction to the Conference, which was attended by cross-section of the industry, has largely been positive, although some feel that the lack of publishing chief executives in attendance meant that the momentum on this issue has now been seized by booksellers. Bill Samuel of Foyles told PN: “It was encouraging that the bookselling chains sent their top people, but disappointing that so few publishing chief executives were there. This is a time for the whole industry to be united and share its concerns. If not, there is a danger that one of the digital giants will come along and pick us all off.”

Macmillan‘s Richard Charkin, who was the sole publishing CEO present, said: “For me, the central issue is to ensure that we can reach readers through as many channels as possible, provided our authors’ intellectual property is protected. I therefore support wholeheartedly bookshop experimentation and involvement in digital delivery. Of course, we need to sell through the ‘new’ entrants, but we shouldn’t ignore our traditional and trusted retail partners.”