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Posts Tagged ‘George Burke’

Amazon to Change Free eBook Policy for Associates

Next month, Amazon will change its policy for associates who help readers find free Kindle eBooks online, making certain sites ineligible for advertising fees. Here’s more from the company:

Starting March 1, 2013, Associates who we determine are promoting and meet both conditions below for a given month will not be eligible for any advertising fees for that month within the Amazon Associates Program …
1. At least 80% of all Kindle eBooks ordered and downloaded during Sessions attributed to your Special Links are free Kindle eBooks
2. 20,000 or more free Kindle eBooks are ordered and downloaded during Sessions attributed to your Special Links

The company predicted that the new policy will only affect .1 percent of its associates and will not count for advertising fees accrued before March 1, 2013.

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Another “NetFlix for Books” Idea

This time the company is BookSwim, and the Minneapolis Star-Tribune has more on the fledgling company based out of New Jersey. For $15 to $20 per month, the company will send your top five book choices. Return three books in a prepaid envelope, and your next three choices will be mailed to you.

For now, the founders, twentysomethings George Burke, Shamoon Siddiqui and two others are the only employees and will handle the mailing themselves. Their warehouse is in the basement of Siddiqui’s parents’ house. Assuming demand develops, they plan to hire part-time helpers. And for critics who wonder why someone would pay when they could get it from the library for free, “the big complaint is most libraries have working hours — they typically close at 5 p.m.,” Siddiqui said. And someone may have checked out the book you want. But libraries shouldn’t be too worried. Libraries, meanwhile, don’t sound too worried about Bookswim. “Been there, done that,” said Cheryl O’Connor of Infolink, a New Jersey library consortium. She says public libraries began as subscription services. If BookSwim promotes reading, “more power to them.”