InsideMobileApps InsideSocialGames 10,000 Words FishbowlNY FishbowlDC LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

Posts Tagged ‘Kassia Krozser’

SXSW Panelists on Publishing’s Brave New Future

sxsw.jpgFollowing last year’s controversial “New Think for Old Publishers” panel discussion at the South by Southwest festival, five publishing experts tried to host a more productive panel at this year’s event.

Today’s “A Brave New Future for Book Publishing” featured: Booksquare.com’s Kassia Krozser, BookTour.com’s Kevin Smokler, HarperStudio’s Debbie Stier, Tor.com’s Pablo Defendini, and Vook’s Matthew Cavnar. This GalleyCat editor is stuck behind a desk in NYC, but we collected the most procative Tweets from the interactive audience in Austin.

Soupiset took some illustrated notes. William Hertling took some traditional notes. Read the whole Twitter stream at #futurebook.

Publishing Perspectives wrote: “Smokler says future bookstore is a POD machine, coffee pot and armchairs. Sounds like a hip Kinkos, but a charmless bookstore.”

Agent Kate McKean wrote: “Publishers do not have the rights to create new content around a book willy nilly. Sounds cool, but not legal/practical.”

Read more

Mediabistro Course

The Art of the Book Review

The Art of the Book ReviewStarting August 4, learn how to get paid to write reviews that will influence the publishing landscape! Taught by a Publishers Weekly book critic, you'll learn how to recommend a book to its audience, write reviews of varying lengths, tailor a review to a specific publication and more! You'll leave this course with two original reviews and a list of paying markets for book reviews. Register now! 

The $75 eBook

seobook.jpgDuring a Digital Book World panel discussion about eBook pricing, BookSquare‘s Kassia Krozser made an unexpected proposal: the $75 eBook.

Her case study focused search optimization (SEO) expert and author Aaron Wall. Earlier this year, Wall released a $75 eBook editon of “SEO Book.” Krozser explained: “He spent years writing book, updating, got a lot of offers from traditional publishers. It sold for $75 and every dollar went to his own pocket. There’s a lot of information on the Internet about SEO, but most of it is free. He used his experience and expertise, and made something people would pay for.”

Ultimately, Wall stopped producing his constantly-updated edition of “SEO Book,” as the project took up too much time and he turned the book into a digital training program. For $300 a month, 1,000 web users can sign up for his course. According to Krozser, Wall has a month-long waiting list.

Krozser concluded: “It works better for nonfiction. The $75 eBook must meet certain criteria: Information based problem solving books answer specific questions that readers have.”

Pick Publishing Panels for the SXSW Festival

sxsw23.jpgScores of publishing types are vying for a coveted spot at the SXSW Festival next year, proposing more than twenty panel discussions about the future of publishing. Online readers can vote on their favorite panels, helping determine the line-up at the festival next March.

Last year’s publishing panel sparked fireworks among literary bloggers. Over at BookSquare, Kassia Krozser has created an excellent list of all the voting options for 2010. Here’s a sampling of the entries, but be sure to vote on the complete list. Simply follow the individual links to vote.

-Beyond Publishing: When Every Book is Connected to Everyone: Stephanie Troeth, Book Oven (Hugh McGuire, Peter Brantley, Andrew Savikas, Kassia Krozser)
-A Brave New Future for Book Publishing : Kevin Smokler, CEO BookTour.com
-Romancing the e-Book: Publishing’s e-Volutionary Revolution: Deidre Knight, Knight Agency (includes GalleyCat senior editor Ron Hogan)
-The Novel in 2050: Richard Nash, Red Lemonade
-Book Publishing – The New Ecosystem: Maya Bisineer, Memetales
-Authors, Publishers and Social Media: Hug it Out: Tim O’Shaughnessy, LivingSocial
-Why Keep Blogging? Real Answers for Smart Tweeple: Emily Gordon, Emdashes.com founder, includes GalleyCat senior editor Ron Hogan.

Don Linn Joins Quartet Press

donlinn.jpgTaunton Press publisher Don Linn is leaving his post to help launch the digital publishing outfit, Quartet Press. He joins a publishing team that includes Kassia Krozser of Booksquare.com; Kirk Biglione of Medialoper.com; and book marketer Kat Meyer.

Earlier in his career, Linn was CEO and owner of Consortium Book Sales and Distribution. At Quartet, he will oversee finance, administration and general management at the digtial press. Quartet is already seeking submissions for the fall.

Linn explained the move in a statement: “I’m an entrepreneur at heart and I’ve been fascinated with this transitional phase of reading, writing and publishing for some time. So when the opportunity to create Quartet presented itself, it seemed the time was right to make the move.”

Quartet Press Seeks Its First Submissions

quartet.jpg
The fledgling publisher Quartet Press is now accepting submissions for the debut launch of the digital imprint entitled, “Quench!”

The digital publisher was founded by Kassia Krozser of Booksquare.com; Kirk Biglione of Medialoper.com; book marketer Kat Meyer; and a silent partner. Submission guidelines can be found here. As TeleRead notes, the new books will be DRM-free, allowing writers to share books across platforms.

Here’s more from the release: “Quartet Press is currently accepting queries for all genres of romance fiction, including erotic romance. We will also consider other genre fiction, provided the story contains a strong romantic plot thread. At this time, we are particularly interested in queries for erotic romance and romantic suspense … Trends come and go, but good novels live forever. Focus on storytelling, character development, and solid plotting. We’re interested in books that keep our readers up past their bedtime.”