InsideMobileApps InsideSocialGames 10,000 Words FishbowlNY FishbowlDC LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

WHSmith to Bid on Borders UK Stores?

To which I say, WTF? The Telegraph isn’t so vocal in its confusion, but does say that news of WH Smith‘s interest in the company’s UK holdings – 41 Borders stores, 27 Books etc stores and three smaller Borders Express stores will surprise the City. Private equity bidders had been widely tipped as the most likely suitors for Borders. Sources close to WH Smith warned last night that there would be significant hurdles to overcome, including competition issues, and that the private equity bidders had a number of advantages. In other words, this is still rumor – for now.

Mediabistro Course

Content Marketing 101

Content Marketing 101Starting September 8, get hands-on content marketing training in Content Marketing 101! Through a series of webcasts, content and marketing experts will teach you the best practices for creating, distributing and measuring the results of your brand's content, including how to develop a content marketing plan, become a content marketer, and more. Register now!