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Kim Kardashian Charges $1M Per Product Endorsement

KimK HeadshotRadar Online tells us today that your client won’t get a mention on Kim’s twitter feed for less than a million bucks ($750K if she’s feeling generous).

The “secret business emails from the star’s reps” that someone chose to leak — presumably for far less than $1M — are not particularly shocking to us. We have seen The Smoking Gun’s “backstage riders.

But it’s worth noting that, for personal appearances, Mrs. Kardashian-West requires:

“5 first class tickets, plus 1 coach, first class hotel accommodations (1 suite for talent and standard rooms for others in party), portal to portal first class exclusive ground transportation, airport greeter service, security, glam fee (day rate for her hair and makeup squad), and a per diem.”

The next quote isn’t much of a surprise, either:

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Newly Minted ‘Ebola Czar’ Conspicuously Absent from Ebola Strategy Meeting

ron klein

ICYMI: America is freaking completely out over three isolated cases of Ebola with a strand of connection to warrant a skosh of hysteria (and some PR fees for managing crisis communications).

To help deal with a situation that is less than a month old, President Obama felt pressured empowered to appoint an “Ebola Czar” who will help guide the federal response while working hand-in-hand with the CDC.

Enter into the fray Ron Klain, formerly known as Chief of Staff for Veeps Biden and Gore. Klain, who will reportedly answer to both White House homeland security adviser Lisa Monaco and National Security Adviser Susan Rice, is supposed to be the go-to source for all things Ebola.

Yet reports held that Klain did not attend a White House meeting Friday discussing the federal response to the domestic threat. And when it came time for the first strategy meeting, Klain was nowhere to be found. No word yet from any of his bosses…yet.

Chin up, America.

Gawker Clarifies on Tweets by Writers

gawker-logoHere’s what we know about #Gamergate: people mention it on Twitter a lot. The root of the story concerns alleged ethical transgressions by a blog that covers video games, but the tag quickly devolved into a large group of anonymous (male) people wishing violence on women.

Last week, the guy behind the hashtag admitted to BuzzFeed that it was all about a recent breakup and said that, while he regrets certain “outcomes,” he would do it again.

On Thursday, Sam Biddle of Gawker’s Valleywag made a joke about the story that lead to an internal memo from editor Joel Johnson in which he effectively warned writers to be careful about what they tweet.

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The Ticker: Ebola Update; GM Lawyer to Resign; Reebok Seeks Refresh; And More

Wheaties, Redefining ‘Champion,’ Puts Madeleine Albright on the Box


Well that’s a curve ball, isn’t it? Usually, when you’re sitting down to a bowl of Wheaties, the face staring out from the box belongs to a sports figure.

The cereal decided to go in a different direction this time around by putting Madeleine Albright, the former Secretary of State, on a commemorative box. And the former Madame Secretary celebrated with the tweet above. According to Wheaties, they’re now defining what it means to be a champion by a different set of standards.

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Florida Press Association Finally Explains ‘Fangate’

Charlie CristHere’s the press release to end the week: The Florida Press Association and Leadership Florida have attempted to explain Governor Rick Scott‘s “Fangate,” and they succeeded in making it sound as confusing as it looked.

A letter provided to both Scott and Charlie Crist read that “candidates may not bring electronic devices (including fans), visual aids or notes to the debate, but will be provided with a pad and pen.”

Crist agreed “but with the added hand-written note ‘*with understanding that the debate hosts will address any temperature issues with a fan if necessary.’”

And that’s where everything went wrong.

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Biggest Stories of the Week

Reuters Has Some Ebola Crisis Advice for Burson-Marsteller

Texas Health

Pic via Mike Stone/Getty Images

Late yesterday, a writer at Reuters responded to the news that Texas Health Presbyterian Hospital had hired Burson-Marsteller with some very healthy skepticism…directed not at the firm but at its client.

Steven Brill, founder of both Court TV and American Lawyer magazine, notes that hospitals are generally “terrible at dealing with the media,” and he has some not-quite-friendly suggestions.

His basic points:

  • While most of the public has good impressions of hospitals, most don’t realize that this one and its executives make a lot of money, that very little of its revenue (1.3 percent) comes from charity, and that it is “among the most successful businesses in northern Texas”
  • No one seems to know whether a quality-control committee reviews the number of patients who contract infections — Ebola or otherwise
  • The hospital’s position on nonpayment (which obviously applied to the late, uninsured Ebola patient Thomas Harris Duncan, who was sent home after his first trip to the emergency room) has not been made clear

Brill’s suggestion is that “we’re sorry; mistakes were made” statements can only do so much and that Texas Health will have to go far beyond playing basic defense. He even encourages reporters to seek out hospital employees who will address these issues if the organization’s designated spokespeople do not.

We doubt the org will be so open, but for the record we hope journalists on the scene take his advice. Millions of people will be watching.

Ebola Preppers Beware! Texas Is on Tour

Courtesy of PRWeek’s Tumblr blog comes this unnoticed gem: Texas is on Tour. Read more

15 Brands That Played the Boss for #NationalBossDay

BE THE BOSS

Paid the cost…

Did you know that yesterday was National Boss Day? Neither did we — but many brands reminded us via the 13th hottest trending hashtag of the day. (Sadly, we missed the chance to thank our own boss.)

Anyway, here are some of the many that took advantage of the latest meme-y holiday.

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