Bad news for the PR community as we mourn the loss of a legend: the Bulldog Reporter.
On its own blog (supplemented by a thorough post about the PR news industry overall by Jack O’Dwyer), Bulldog Reporter Publisher Jim Sinkinson announced that “the brand’s nine-year-old online trade journal, the Daily ’Dog, will cease publication with its September 12 issue”. A further release this week indicated that the entire organization would cease operations.
Founded in 1979, the Bulldog Reporter has been a mainstay for good industry information, agency news, and stories that affect public relations professionals. But the current state of affairs in media — much less, niche outlets in PR — have forced this brand to “evolve.”