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Archives: June 2010

AOL PR Chief Tricia Primrose Leaving After 13 Years

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AOL EVP, Corporate Communications Tricia Primose Wallace is leaving the company after thirteen years, according to an internal memo from AOL CEO Tim Armstrong obtained by AllThingsD.

Primrose is one of the last of the “old guard” of AOL executives who were around before Armstrong took the reins as CEO. Kara Swisher of AllThingsD said that she will miss Wallace’s “consummate professionalism throughout some decidedly dicey times.” She will remain with the company in an advisory role.

The memo from Armstrong noted that Primrose was commuting to New York for part of each work week from Virgina, where her family lives and where the company used to be based.

Armstrong also noted in the memo, “We will be opening an external and internal search for a successor.”

Primrose’s move follows that of other AOL PR executives. In April, Kurt Patat left his post as communications director and headed to Viacom’s MTV. Matthew Frankel, formerly svp for corporate communications, joined Current Media in May.

The relatively new additions to AOL’s PR team include Kiersten Hollars, who joined in November 2009 from Digg and Caroline Campbell, who joined in September 2009 from Porter Novelli.

Cannes Recap: High Hopes For PR Agencies; Maybe Next Year?

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This was supposed to be the year that PR firms made a splash at what has traditionally been the advertising industry’s hottest party: The Cannes Lions International Advertising Festival.

Although PR category submissions were up 32%, many of the PR awards actually went to advertising agencies.

While PR agencies overall didn’t have a strong showing, it should be noted that this is only PR’s second year at a party that advertising has been hosting for the past 57.

Read more

Report: Here is Why BP is Working With Brunswick Group

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BP has engaged with a number of agencies to provide communications counsel in the wake of the oil spill that continues to wreak havoc on the Gulf Coast.

One of the firms, Brunswick Group, is known more for their connections in the UK then they are in the U.S. And while some publications have reported Brunswick managing director Hilary Rosen — who has worked with the Recording Industry Association of America and Senator Dianne Feinstein (D-CA) — is leading the BP efforts, others have noted that agency partner Michele Davis [pictured] is leading the account.

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A reader sent in this article on the Brunswick and BP engagement from the German magazine Manager:

…since the start of the oil spill a team headed by Washington-based partner Michele Davis has been handling crisis communication, in the Gulf of Mexico region but primarily in Washington. “That is where you both win and lose the races,” says a PR manager.

The report also notes that the ties between Brunswick and BP run deep:

British public relations man Alan Parker, 54, founder of the PR agency Brunswick, used to assist Tony Hayward‘s predecessor Lord Browne, 62, on communication matters. Parker, a sort of Roland Berger of the UK, has close personal ties to the British establishment: Former prime minister Gordon Brown is godfather to his son William, and Brown’s wife Sarah used to work at Brunswick. The new prime minister David Cameron attended, like Brown, Parker’s wedding. And Parker has also taken his holidays with Cameron. Brunswick only became become big at BP under the oil firm’s new CEO Tony Hayward and his head of PR Andrew Gowers.

RELATED: Ogilvy PR Handling Social Media for BP

Thomson Reuters Product Lets Companies Bring Announcements Home

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Press release distribution needs to get with the times; so says Thomson Reuters, which recently launched a product to let companies publish announcements to their sites instead of via third party services.

The new product, called Web Disclosure, will save companies time and money, and take information “straight from the source” into the marketplace, said Steve Roycroft, Global Head of Corporate Services, Thomson Reuters in an interview with PRNewser. And it could change the landscape for both IR and PR, he said.

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Brands and Agencies Facing Pre-Holiday RFP Push

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Are there more RFPs on the market this week? It seems so, according to industry executives PRNewser has spoken with.

While most agencies have policies in tact not to comment on active RFPs — who would want to potentially ruin their chance at winning the business? — we’ve been hearing about more accounts being up for grabs.

Just this morning, Edelman Chicago president Rick Murray posted on Twitter, “Not complaining in the least, but you do have to wonder — why do pre-holiday weeks overindex on RFP’s?”

We followed up with Murray via email, asking for more details. “My guess is that it traces to people trying to push things off their desk before they scoot out on vacation,” he said.

Key to Reaching Moms on Twitter? Make Them Laugh

Our sibling blog Social Times reports on a new study that finds a majority of moms (52%) like to see humor in businesses’ tweets.

Glenn Selig Doing Stand Up Job With New Client, Bin Laden ‘Hunter’ Gary Faulkner


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PRNewser previously reported that Glenn Selig is representing Gary Faulkner, the so called “Osama Bin Laden hunter,” who was recently busted by authorities in Pakistan for trying to hunt down and kill the world’s most well-known terrorist.

Now that Faulkner is back on U.S. soil, he is making the press rounds with the help of Selig. Already this week, he has turned up on the CBS “Early” show, “The View,” The New York Post, and “The Late Show with David Letterman.”

Selig has other controversial clients, namely former Illinois Gov. Rod Blagoejevich.

The Ticker: Palm’s PR Chief Moves On; Morning Joe Grows; Forbes.com CEO Gets Back To Publishing…

Afternoon Bites

–Did Meg Whitman do a good job of dodging a question about “running afoul of the law” around the same time as her son’s felony battery arrest? Watch the above town hall video and decide for yourself.

–Oprah for Senate? Blago thought so.

–R.I.P. Robert Byrd–from KKK to anti-war Democratic firebrand. His Wikipedia entry is worthwhile reading.

–Were Chris Brown’s tears for Jacko real or staged?

–Too-hot-for-Citibank plaintiff Debrahlee Lorenzana also cries.

–HootSuite unveils big upgrade.

–Google Me? Google you? Google who? Rumor has it Google Me is the search giant’s answer to Facebook.

Chess gods play PR.

PR Pros: Pitch Politico Anything, They’ll Take It

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While the homepage of Politico.com and Mike Allen‘s “Playbook” column are must reads for Washington D.C. political insiders, the “Click” section of the publication’s website, which features lifestyle and other random items of note, is easy to get featured on.

Take a story published today titled, “Ben Marter’s Home Cooked Weekend.” The story features Ben Marter, communications director for Rep. Betsy Markey. Here’s how it begins:

Ben Marter spent most of last week working late and eating out. So, this weekend, the communications director for Rep. Betsy Markey was craving some home-cooking.

Who cooked? He did.

We asked Marter–who enjoys playing the role of the sometimes-chef–what showed up on his dietary dossier this weekend.

On Friday night, at home with his girlfriend, Marter cooked up a spicy chicken stir-fry with broccoli, cabbage, mushrooms, green beans, peanuts and onions, and seasoned with with ginger and lemongrass.

“I recommend it,” he said.

The story goes on to state how Marter also enjoyed frozen yogurt and Boboli Pizza. So there you have it PR pros: pitch Politico’s “Click” when you’re looking to get a quick hit.

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