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How to Pitch ‘All You’

Mediabistro‘s latest “How to Pitch PR” article turns its attention to All You magazine. With a monthly circulation of 1.2 million, the magazine targets busy moms with information about how to live affordably.

Sold exclusively at Wal-Mart (the magazine also has a subscriber base), executive editor Susan Spencer suggests that publicists take a look at what’s happening in the publication and in the store to determine the best pitches.

“If you want to understand our reader, you need to experience the store,” she says.

Read more about how to pitch All You by clicking here.

Mediabistro Course

Presentation Writing: Design and Delivery

Presentation Writing: Design and DeliveryLearn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now!