TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

MoShare Makes the Case for the ‘Narrowcast’

Marketers are working hard not just to reach a lot of people, but a lot of the right people. MoShare, a service that facilitates mobile sharing, wants to bring that message home (and push its product, of course) with an infographic they’ve compiled.

Using data from a variety of sources, the company makes the case for the “narrowcast,” sharing information directly with a select audience. Check out the graphic after the jump. And let us know where you think it’s most appropriate to broadcast versus “narrowcast.”

Mediabistro Course

Social Media 101

Social Media 101Get hands-on social media training in our online boot camp, Social Media 101! Starting September 4, social media and marketing experts will help you determine the social media sites that matter most to you, based on your personal and professional goals. Register before July 31 and get $50 OFF with early bird pricing. Register now!