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Spin the Agencies of Record

Susan Magrino Agency has two new clients. The firm has been selected by the Hyatt Regency New Orleans Hotel, which is reopening this fall and the agency has added Smashburger to its roster. The “better burger” chain is opening 85 restaurants this year. The firm will be working with its first Brooklyn restaurant, opening next month.

Hanna Lee Communications has been selected to promote the first-ever Wines of Croatia tasting in New York this summer. More than 30 wine producers will be at the event.

LivingSocial has chosen Fleishman-Hillard as its U.S. AOR after a review, PRWeek reports. Work began on April 1. Atomic PR was working with social e-commerce site from July 2008 until recently.

Nancy J. Friedman PR has three new clients. It will handle all the PR surrounding the opening of the Z Hotel in Long Island City, New York. The Body Holiday/Le Sport and Rendezvous properties in St. Lucia have also selected NJFPR for their relaunch. The firm had worked with the island of St. Lucia for a decade. And finally, the firm has been chosen as the U.S. AOR for The Charles Hotel in Boston.

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