TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Spin the Agencies of Record

Shake Weight has chosen 5W PR for media relations, celebrity outreach, and other PR services. The device promises results when used six minutes per day.

The Rothman Institute, an orthopedic practice in Philadelphia, has selected Maven Communications for an internal PR program that will focus on employee and patient referrals.

Ellerman House, a hotel located in Cape Town, South Africa, has chosen Imagine Communications as its U.S. PR firm. Ellerman House was first built as a home for Sir John Ellerman and houses a private art collection.

New Orleans Saints defensive end Will Smith has chosen Centurion Strategies for PR services. Smith has been a pro football player for eight seasons and has competed in the Super Bowl and Pro Bowl. He also recently ran into some trouble over a case dating back to 2008.

The Latin Recording Academy has chosen Rogers & Cowan as its AOR for the 12th Annual Latin Grammy Awards, taking place November 10. Work will include media relations and event support. [via PRWeek]

Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsLearn how to use stories to inspire, connect, and persuade your clients! In this workshop starting September 3, you'll learn how to uncover stories in everyday life, incorporate stories into your media work, use storytelling techniques with clients, all to improve your pitch and presentation skills. Register now!