Spin the Agencies of Record

(Some pieces of the Jenny Craig program)

Phew! Spin the Agencies of Record actually has account wins, unlike last week. This edition includes big brands Jenny Craig and Woolrich, a TV conference, an indie film company, and partnership to get us all thinking more about radio:

Taylor PR adds heft to Jenny Craig while they help people lose

Paul Wilmot Communications (PWC) warms up Woolrich clothing. PWC was acquired by Fleishman-Hillard in September 2008.

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Trylon SMR hired by the Future TV Show to handle PR for its 3rd annual conference in New York on January 21-22

National Association of Broadcasters taps the MWW Group for its Radio Heard Here campaign

Raleigh, NC-based French/West/Vaughan to handle marketing for indie film maker Nehst Studio in exchange for fees and a cut of the box office. Nehst helped launch the careers of Mark Ruffalo and Billy Bob Thornton with “You Can Count on Me” and “Sling Blade” respectively

Create a social media strategy, launch your campaign, and track the results in our Social Media Marketing Boot Camp starting February 16. The online event and workshop will feature speakers including The Onion‘s Baratunde Thurston (left), Facebook’s Morin Oluwole, and bitly’s Tim Devane. Register now.