We’d say he’s laughing with us, but we’re not laughing.
Notice anything different about your brand/blog/client Facebook page recently? Uh huh. Take a look at these reach numbers:
Versus statistics for the same page just a couple of weeks ago:
Yeah, the numbers are small because whatever. But that’s a pretty big difference, and we have a sneaking suspicion it can all be attributed to Facebook’s new algorithm. A recent report from Ignite confirms that brand pages have suffered a 44% decline in exposure in the last nine days alone.
How’s that “tinkering with our revenue streams” experiment going, Mark? Let’s take a dive into the big blue rabbit hole…