TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Posts Tagged ‘Benjamin Netanyahu’

What Would Bill Do? Insights on the Week’s News from Media Coach Bill McGowan

Bill-McGowan1

Readers may recall that, back in April, we had a couple of very informative conversations with author and Clarity Media Group founder Bill McGowan, perhaps best known as the media coach for top executives at Facebook, NBCUniversal and Airbnb.

In what will become a regular feature on the blog, Bill gave us his take on three recent controversies that made headlines this week — and the communications strategies behind them.

Think of it as a “comms week in review.”

Read more

Mediabistro Course

Brand Writing

Brand WritingStarting November 5, learn how to expand your brand with strategic marketing copy! Taught by an award-winning content creator, Julian Mitchell will give you the tools to create powerful, seamless messages across multiple platforms and help you to determine the most effective ways to communicate with your customer. Register now!

Pistachio Ice Cream Scandal Rocks Israeli Politics

In case you thought American politics were the world’s weirdest, this week the Israeli press has been obsessed with a PR scandal concerning the most asinine subjects: ice cream and makeup. Seems that Prime Minister Benjamin “Bibi” Netanyahu, best known for looking angry in public, somehow found a way to spend $13,000 a year on clothing, $9,000 on makeup and $2,700 to secure a “state-financed contract” for a steady supply of vanilla and pistachio ice cream!

This simple story quickly turned into a big “misuse of public funds” conundrum; Netanyahu responded by “freezing” his ice cream budget and inspiring headline writers everywhere to break out their lamest puns.

As usual, America still wins: Representative Jesse Jackson Jr. just pled guilty to charges of illegally spending nearly $1 million in campaign funds on elk heads, fur capes, Michael Jackson’s fedora and $10,000 worth of “Bruce Lee memorabilia”. The fact that it wasn’t taxpayers’ money doesn’t make it any less ridiculous. USA! USA! USA!

Oh, and a final note to Netanyahu: try the cookie dough. Seriously.