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Posts Tagged ‘Bully Pulpit Interactive’

Roll Call: Porter Novelli, Bully Pulpit Interactive, Business Wire, and AMC

Porter Novelli announced that Jesse Soleil has joined the New York office as senior vice president, digital. In his role he will be responsible for designing cross-platform digital experiences for clients across all practices. For the past four years, Soleil was CEO of Massiverse LLC, a boutique media entertainment company, which he founded to create cross-platform entertainment for kids. With Massiverse, Soleil created new original and intellectual properties, including Dragons Vs Robots, as well as new technology, marketing and business models integrating social media, games, toys, traditional media (TV), Webisodes, publishing, mobile apps and a Near Field Communication platform. Before that, he spent nearly eight years with Scholastic, Inc., most recently as vice president, emerging media and technology. (release)

Lauren Miller joined Bully Pulpit Interactive as a senior director. Many may recognize Lauren from her work on the Elizabeth Warren for Senate campaign, where she was the new media director. Over the past five political cycles, Lauren has defined how campaigns can use the internet to raise money and win elections. Lauren will advise Bully Pulpit’s political clients, and she will help BPI establish itself not just as the largest digital marketer of the Democratic party and brand, but as a premier full service digital firm. Her hire complements BPI’s other additions over the past month, which include: Will Johnson, the new senior director for strategic services who joined the team from Change.org and Madeleine Perry, the former digital director for Sen. Sherrod Brown, a new deputy director. (Release)

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Roll Call: Diffusion, Marketwire, G2 USA, and More

Diffusion, a London-based PR and Communications agency, has launched its first international office in New York. A four-strong Madison Avenue team will implement campaigns across traditional and social media channels for brands in the consumer, technology and mobile space. Diffusion’s three launch clients include mobile phone recycling pioneer SellCell.com and mobile software specialist Antenna. The agency’s US operations will be led by Diffusion co-founder Ivan Ristic and supported by Dan Tudesco, who is a new addition to the team. (Release)

Marketwire has announced the appointment of three new members to its management team: James Delaney becomes Marketwire’s chief operating officer; Jeff Bennett has been appointed senior vice president, client experience; and Victoria MacDonald is the company’s new vice president of human resources. (Release)

Harvey Kipnis has been named CEO at G2 USA. Kipnis most recently served as regional director for OgilvyOne North America; he was also chief growth officer for Ogilvy North America, and he spent 11 years in various positions at Digitas. (AgencySpy)

Jen Nedeau will join Bully Pulpit Interactive as a director on Monday. She has worked in publishing, new media and issue advocacy, and recently spent two and a half years at Time Inc. working on digital strategy and public relations for Time, Fortune, CNNMoney and Money. (Homepage)

Lindsey Benoit has been named director of communications at Women’s Health. She had been associate director at SELF. (mb)

Joint Venture Between SS+K and Bully Pulpit Interactive

New York-based social media agency SS+K has entered into a joint venture with D.C.-based online marketing firm Bully Pulpit Interactive.

Bully Pulpit Interactive was founded by Andrew Bleecker, the former director of online advertising for the Obama campaign and the director of new media for the inauguration.

The move expands SS+K’s D.C. presence, with the firm moving to a new Rhode Island Ave office in January. In addition, there are new additions to the outpost, including Graves Spindler, a former new media director at the Department of Homeland Security who is joining as an account supervisor.