Ogilvy PR‘s China practice has partnered with the Center on U.S-China Relations at the Asia Society, the Kissinger Institute on China and the United States at the Woodrow Wilson International Center for Scholars, and The Monitor Group to present and promote a new study “An American Open Door? Maximizing the Benefits of Chinese Foreign Direct Investment.” The report takes a look at the opportunities that could be missed if relations between the U.S. and China don’t thaw.
“We estimate that Chinese firms will place some $1 trillion to $2 trillion in direct investments around the world over the coming decade,” the study’s authors Daniel Rosen and Thilo Hanemann say in a press release. But the frosty American response to Chinese interest and a lack of corporate governance in China could derail any prospects for doing business.
Christopher Graves, global CEO of Ogilvy PR, told us this is a “wonderful report for the communications industry in general and PR specifically.”
“It’s about how are you going to frame this issue,” he said.