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Posts Tagged ‘David Remnick’

The New Yorker PR Director Leaves for Facebook

AlexaCOn Friday Capital New York reported that Alexa Cassanos, a communications veteran who has spent nearly seven years at The New Yorker and currently serves as the publication’s senior director of PR, will leave next month for a spot on the Facebook roster.

Cassanos has an extensive history in PR at some of the biggest names in New York City’s print publishing world.

After nearly a decade at Random House, she held top positions at both Conde Nast and Bon Appetit before joining The New Yorker in 2007.

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The New Yorker Editor David Remnick Comments on His Career, the Magazine’s Content and Cover Controversies

New Yorker Cover“While most magazines have their moments in the culture, The New Yorker has mattered a lot at various points in time,” said David Remnick, the magazine’s editor. New York University’s Arthur L. Carter Journalism Institute hosted a wide-ranging conversation with him on Tuesday evening.

Remnick shared his candid thoughts on his career, his editorial role, the magazine’s print and digital content and occasional controversies. While being The New Yorker editor is a once-in-a-blue-moon opportunity, many takeaways from Remnick’s experiences about career timing, managing work relationships, having strong competitors and staying relevant apply across positions.

Below are selected highlights.

Early career: “There were things back then called paid internships”, Remnick emphasized, (in his only reference to the ongoing Conde Nast internship controversy). He got an internship at Newsday, and another at The Washington Post. He also taught English in Japan and served as WaPo’s foreign correspondent in Moscow, competing for stories with Bill Keller of The New York Times.

He attributes his eventual switch from newspapers to magazines to the waiting room at his father’s dental practice. He spent time there reading magazines while listening to rock music. “The New Yorker was hard to grasp beyond the cartoons when I was little, but I warmed to it.”

Being named editor : After Tina Brown left, Remnick, who had been working at The New Yorker, became editor. He said he got the job, even though he had no prior professional editorial experience, after Sy Newhouse’s initial choice was nixed. As Remnick recalled, “they really needed an editor in a hurry. But the geometry of my relationships with other editors changed, and that’s still complicated.”

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Big-Name Publicist Maurie Perl Leaving Condé Nast

Conde Naste vet Maurie PerlIn Industry Insider News, one of the New York media world’s biggest PR names has announced a major career change. Maurie Perl has a long history performing public relations work for some of the publishing industry’s best-regarded titles including Vanity Fair and The New Yorker.

Women’s Wear Daily goes so far as to call her “Condé Nast’s most powerful gatekeeper”; she spent more than two decades at the company performing PR duties for such names as David Remnick and Tina Brown and mentoring much of the industry’s younger talent. Before joining Condé Nast she worked at ABC News alongside Barbara Walters and others.

Brown says “She’s more than a publicist. She’s a consiglieri. No one can see all the angles like her”. Tough to find greater words of praise for anyone in the business.

Earlier this week an internal email revealed that Perl would be leaving as a result of Condé Nast’s decision to hire the Rubenstein agency for all media relations concerns. This move comes about because the company looks to further establish itself in “the scripted TV and feature films arenas”. Robert Green, executive producer of Huffington Post Live, will be the company’s new senior vice president.

No word on next steps for Perl, who has “no intention of retiring.”

Outraged Responses to Obama Birth Certificate Reveal

The President and First Lady sat down with Oprah after yesterday morning's announcement. Photo: AP, Charles Dharapak

Following yesterday’s release of President Barack Obama’s long-form birth certificate, the Internet lit up with outraged media responses.

Most vocal were sites targeting black audiences. AOL Black Voices said plainly, “But let’s be real, just as with Trump’s foolish assertion that Obama didn’t deserve to attend Ivy League institutions Columbia and Harvard, the real issue is people’s inability to accept that a black man has the top job in this country. It’s always been about racists and their racism, point blank.”

The Root discusses the characterization of the President by “his fellow Americans as a dangerous outsider.”

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Rubensteins, Edelman, Siegel, Nadal on the Observer‘s Power 150 List

Four PR people crashed the New York Observer Power 150 List this year, a ranking dominated by extremely rich and powerful people in finance and politics, topped off with a healthy mix of media moguls and editors from all sides of the MSM wars including Anna Wintour, Henry Blodget, Tina Brown, Arianna Huffington, David Remnick, Nick Denton, Scott Dadich, (responsible for WIRED‘s app), and Dennis Crowley (Foursquare super Mayor)

The “purely subjective, data-free ranking” includes:

Howard Rubenstein (#17)–Founder of Rubenstein Communications, and godfather of New York PR

Steve Rubenstein (#78)–The “fresh-faced heir apparent” to the empire, credited as a force behind the restoration of the High Line

Peggy Siegel (#86)–Called the city’s “most notorious publicist” by the chatty, salmon-colored newspaper

Richard Edelman (#133)–Davos regular, and President and CEO of independent megafirm Edelman Public Relations.  We’re sure he’s enjoying his characterization as “one of the truly good guys in an industry not known for them.”

Also notable is the inclusion of MDC Partners Chairman Miles Nadal at #94.  Nadal joins the list for acquiring a string of interesting small and midsize marketing, social media and PR firms to bolt on to his growing advertising conglomerate.

New Yorker PR Director On Editor David Remnick’s Times Profile: ‘We’re Pleased With It’

FishbowlNY’s Mike Taylor spoke with The New Yorker PR Director Alexa Cassanos after she placed a New York Times profile of editor David Remnick.

“We’re pleased with it,” she said. Taylor also spoke with the Times’ Stephanie Clifford, who penned the profile. More details here.