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Posts Tagged ‘Democratic Party’

Are Political Twitter Buys Working? (Spoiler: Yes.)

Have you signed on to Twitter recently, checked out the top of your feed and found yourself scrolling through messages that weren’t posted by accounts that you follow or re-tweeted by anyone you do? Us too! Oh, and have you noticed #areyoubetteroff trending over the last few days? So have we–and there’s a good reason for this. It’s called money.

You’ve probably realized by now that these unwanted messages are known as “promoted trends”, and they’re a tool almost always used by big businesses eager to get their PR spiel in front of as many eyeballs as possible without any inconvenient filters. They’re more than a little annoying, but we’ve accepted them as part of the Twitter landscape–much like sponsored Facebook ads.

We know you were wondering: Can politicians turn these tools into (rhetorically) formidable weapons? Yes, they can!  Read more

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Congrats to Todd Akin for the Week’s Worst Poli-Fail

Even if you follow politics closely (in which case we share your addiction and we pity you), there’s very little chance that you knew the name Todd Akin before this weekend. Akin is a current Senate candidate from the proud state of Missouri, and he recently committed a prize-worthy PR gaffe.

Here goes: The host of a talk show called the Jaco Report (yeah, we’d never heard of it either) asked Akin to explain his opposition to abortion in every single possible instance ever, and the aspiring senator dropped this clunker:

“First of all, from what I understand from doctors, (pregnancy from rape) is really rare. If it’s a legitimate rape, the female body has ways to try to shut that whole thing down.”

Wow. Akin just gave a big gift to his opponent, the struggling Senator Claire McCaskill. Read more