The senior management team at CommCreative has grown, adding John Lawlor as chief operating officer and promoting Joanna Bittle to vice president of strategy. As COO, John directs strategic planning efforts and agency growth. In addition, he supports the account management team with an emphasis on delivering value and results. John brings 25 years of proven business management with corporate, entrepreneurial and privately owned companies and a unique combination of business, marketing, brand strategy and communications experience. Prior to joining CommCreative, John was a principal for Practical Decisions. He also served as vice president of strategic development for Liberty Mutual’s Property Division, a partner with MetroWest Business Advisors, past president of the Middlesex West Chamber of Commerce and a certified Master Mentor with CMT International. Joanna has been a member of the CommCreative team for more than eight years. In her new role as VP of Strategy, she is responsible for leading and overseeing integrated marketing strategy for all of the agency’s clients and serving as the account supervisor on select accounts, including Staples, Verisk Health, and Experian QAS. She will also continue her business development responsibilities. (Release)

Saatchi and Saatchi Los Angeles is adding three seasoned advertising industry veterans to its team. Group account director David Lowrie, group creative director Mark Laughlin and creative director Marlon Hernandez will now all call SSLA home. Lowrie joins SSLA from AKQA NY, and with a wealth of experience in both retail and e-commerce, including leading efforts to launch ATT.com, Humana.com, and a re-design of VerizonWireless.com and Verizon’s new Flagship retail space opening in the Mall of America. Most recently, Laughlin was the executive creative director tasked with opening the R/GA office in Los Angeles, where he built an enterprise site for Beats by Dre. Prior to that, Mark was ECD on Nike at R/GA New York, where he was responsible for delivering world-class digital experiences while leading multidisciplinary campaign and platform teams. Hernandez began his career at branding agencies Landor and Siegel+Gale before embarking on nearly two decades’ worth of experience at R/GA, Ogilvy, TBWA\Chiat\Day and others. Some of the clients he has worked with include Microsoft, Nike and Verizon, as well as Subaru and Volkswagen. (Release)

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