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Posts Tagged ‘Don Imus’

Revolving Door: ‘USA Today,’ Reuters, Time Inc., and More

USA Today‘s editor John Hillkirk has stepped down to be senior editor of the paper’s investigative projects. And Rudd Davis, who joined the company last year as VP of business development, has been named president of the paper’s travel media division. [via Businessweek]

Muck Rack, which covers news from Twitter, has relaunched with the addition of Muck Rack Pro. Free for reporters and available by subscription for publicists, the service helps to organize and manage media lists, complete with social media info from networks like Google+ and Facebook.

The revamp of CBS’ The Early Show continues (sort of) with the announcement of a new name. Starting January 9, the program will be called CBS This Morning, which is what the show was called from 1987 to 1999. Were the ratings better with that name?

Crazy Don Imus took to his microphone to talk smack about the Fox News PR team. They took it in stride. [via TVNewser]

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Matthew Hiltzik: Goldman Sachs Should Lay Low

Matthew Hiltzik, CEO of public relations firm Hiltzik Strategies, spoke with Bloomberg Television today about Goldman Sachs’ PR strategy in the wake of an SEC investigation. Hiltzik represents Katie Couric, Don Imus, Glenn Beck and has worked with Hillary Clinton.

Hiltzik’s advice to Goldman Sachs:

The most important thing is to recognize what audiences you’re trying to reach. So you can break it down into their employees, is one key, the second one is within the financial world, and the third one would be the general public and elected officials.

On whether Goldman has been successful, thus far, in addressing the public:

Well I think we also have to consider what the right time is to be going out more publicly. When you’re looking at a week where you have the charges and then you have very strong earnings and then you have the President about to give a speech in New York in a couple of days, that’s not the exactly the best environment to be going out publically and discussing things.

Sometimes you end up feeding the controversy it ends up lasting longer and the intensity of it becomes much stronger as opposed to laying low for a little bit, and taking care and trying to build other constituencies potentially to work with you for more sensible reform then perhaps what people in Washington are trying to push now.

RELATED: mediabistro.com Media Beat interview with Matthew Hiltzik

Matthew Hiltzik on How to Pitch Yourself at an Interview, and Other PR Trends

In part three of our interview with Hiltzik Strategies founder Matthew Hiltzik, we talk about agency vs. in house PR, Hiltzik’s biggest PR mentors, and how PR professionals should pitch themselves during interviews.

“Don’t look at your resume as very linear…it’s more about in terms of the type of skills and the type of experiences and the type of capabilities you have as a result, where then it’s almost secondary about where you did them, it’s more about what you did,” he said.

Part I: Hiltzik talks about representing some of the biggest names in media, including Katie Couric, Glenn Beck, Don Imus and Alec Baldwin.

Part II: Hiltzik discusses Toyota’s crisis communications strategy, media polarization and more

Media Beat is mediabistro.com’s interview series with the movers and shakers of the media world. View all past episodes at MediaBeat.com.

Media Beat: Matthew Hiltzik Talks Toyota, Media Polarization and More

PRNewser sits down with Hiltzik Strategies founder Matthew Hiltzik for part two of the latest interview in our mediabistro.com Media Beat series.

In this segment, we talk about a number of recent PR issues, including Toyota’s communications strategy in regards to their recent recall. “It does sort of seem that Toyota sat on this hoping it would go away,” Hiltzik said.

We also talk about the new, more social and digital news environment, and if that leads to a more polarized public. “When you had fewer choices you had a better chance of both sides being represented, and I think there is a danger in society if people are only establishing certain viewpoints earlier and then sticking with them,” said Hiltzik in regards to that topic.

Part 1: Hiltzik talks about representing some of the biggest names in media, including Katie Couric, Glenn Beck, Don Imus and Alec Baldwin.

Part 3: Hiltzik discusses the changing PR industry, his own background and mentors, and what he looks for in new hires.

Media Beat is mediabistro.com’s interview series with the movers and shakers of the media world. View all past episodes at MediaBeat.com.

Media Beat: Matthew Hiltzik On Representing Some of the Biggest Names in Media

PRNewser sits down with Hiltzik Strategies founder Matthew Hiltzik for the latest interview in our mediabistro.com Media Beat series. Hiltzik has spent time working with the brothers Harvey and Bob Weinstein at Miramax. He also worked with Hillary Clinton‘s senate campaign in 2000, among other political work.

More recently, Hiltzik formed his own aforementioned agency, which handles some of the biggest names in media, including Katie Couric, Glenn Beck, Don Imus and Alec Baldwin.

We asked Hiltzik about representing a controversial, and popular client like Beck. “Glenn is someone I’ve known for a very long time, and I’m comfortable with my clients,” he said.

Part 2: Matthew Hiltzik Talks Toyota, Media Polarization
Part 3: Matthew Hiltzik on Representing Some of the Biggest Names in Media

Media Beat is mediabistro.com’s interview series with the movers and shakers of the media world. View all past episodes at MediaBeat.com.

Sources Conflict on Gov. Paterson Crisis Strategy

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According to a source familiar with New York Governor David Paterson‘s administration, there is no communications strategy, and he relies too much on his own flawed judgment — and that of his personal advisers David Johnson and Clemmie Harris — over his professional communications staff (see The New York Observer for more on Johnson and Harris).

As the media and voters await the supposed bombshell profile in The New York Times that is said to force the resignation of embattled Governor, his communications staff is hitting back against allegations of extramarital affairs and influence peddling, or at least it appears there’s a coordinated effort.

However, a source with inside knowledge of the administration tells PRNewser all is lost at this point, and that there is no coordinated damage control effort:

“His comm ‘strategy’ is mainly a product of himself. He disregards his staff and listens to outside friends (and those 2 close advisors’) voices, but mostly he listens to the one that’s loudest in his head: his own. His senior staff think he is nailing his own coffin and are embarrassed by these latest bizarre interviews.

The Times story is still running. At this point, many feel it doesn’t even matter what’s in it. He is cooked.

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Holiday News Dump? Alexis Glick Leaves Fox Business Network

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Today’s high profile media move comes in the form of Fox Business Network anchor and VP of Business News Alexis Glick‘s announcement that she is leaving the network.

Glick has been with FBN since the start, and perhaps the network coordinated the move to take place during the slow holiday week. However, as we learned from Tiger Woods over Thanksgiving, there is no longer such a thing as a slow holiday week.

In the release is a somewhat tepid statement from Kevin Magee, Executive Vice President of FBN: “Alexis has made a significant contribution to FBN and we wish her all the best in her future endeavors.”

Glick hosted the 7 to 9 a.m. show “Money for Breakfast” along with “Opening Bell.” The former was cut and the latter moved to only one hour this past fall after FBN began airing Don Imus‘ radio show from 6 to 9 a.m. TVNewser has more.

RELATED: PRNewser at FBN Launch Party

Full release after the jump.

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Glenn Beck Publicist Matthew Hiltzik: ‘My Job Is To Look Out For His Personal Business Interests’

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How much credit can Glenn Beck‘s publicist Matthew Hiltzik take for Beck’s rise to stardom? According to a story by the Washington Post‘s Jason Horowitz, a lot. Horowitz published a profile today on Hiltzik, the longtime democratic strategist and former Hillary Clinton campaign employee, and how some former allies find his alliance with Beck “shocking.”

There are a bunch of money quotes in the story, including this one:

“I love Matt,” said Ken Sunshine, a Democratic activist and public relations powerbroker whom Hiltzik regards as a mentor. “I value our friendship, but I wouldn’t be caught dead representing Glenn Beck.”

It is worth noting, as Horowitz’s story does, that Hiltzik has clients on all sides of the spectrum, including Katie Couric, Alec Baldwin, Annie Leibovitz and Don Imus. We spoke to Hiltzik last a few weeks ago when Couric interviewed Beck for the debut of her web show. He acknowledged he was still working with Beck, but like most adept PR pros, wouldn’t comment on strategy or even if he set up the interview.

“My job is to look out for his personal business interests and try to weave them in well with his partners…We give strategic counsel, which includes managing the profile of the business,” Hitzik told the Post in regards to his work with Beck.