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Posts Tagged ‘HCK2’

Bolt PR Expands into Texas, Brings Our Very Own Shawn Paul Wood Along

345949aToday in Self Serving Agency news: grammar scold, listicle master and crotchety (but not old) man Shawn Paul Wood has been appointed general manager/public relations director of Bolt PR‘s newest office in Dallas/Fort Worth, Texas (release here).

Wood makes the move after five years in a directorial position at HCK2. The release tells us that he is (emphasis ours) “also a nationally searched and regarded blogger” with an “extensive background in broadcast media, public affairs, community relations and creative branding”, because TMI, dude!

Bolt writes that the decision to expand into the Lone Star State with its third office (others are located in Irvine, CA and Raleigh, NC) was “based on the region’s strong economy, growth and diverse industry presence”, but we’d like to think that they just read our blog and realized that Shawn’s internal database of knowledge about the PR industry may have inspired the “Everything’s Bigger in Texas” slogan.

This has been a shameless act of self promotion disguised as a public service announcement. We now return to your regularly scheduled program.

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Richard Branson Rises to the PR Occasion Again

Today we’re happy to bring you a guest post from friend of the site Shawn Paul Wood. Shawn is a PR and copywriting professional with more than 20 years’ experience in the field, and he spent 12 of those years as an on-air host and radio news director. He currently writes for HCK2 Partners in Dallas and contributes to Talent Zoo‘s Flack Me blog; his clients range from notable corporate giants to megachurches, entrepreneurs and even a couple of entertainment bigwigs. Follow him on Twitter!

We have all heard the aphorism, “All news is good news.” One of the champions of that familiar saying is Sir Richard Branson, social media “influencer” and CEO of all things Virgin, who put the sentiment to the test when his airline expanded its routes to Scotland this week.

After appearing at the airliner door and traipsing down the stairs to the tarmac, he took his position on a literal promo platform to discuss the plane’s maiden voyage to Edinburgh. He then lifted his kilt so as to better display a new, um, marketing slogan: “Stiff Competition.

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