We’ve been publishing profiles from our Women Leaders in PR series on Wednesdays. But we thought it only fitting that this week, we add our latest installment on International Women’s Day. Happy happy everyone!
Today, we profile Liz Kaplow, CEO and president of Kaplow PR. With 65 staffers and two offices (New York and San Francisco), Kaplow is not the biggest firm on the block. But the company has worked with some big names across beauty, fashion, and consumer PR like Target, Skype, Laura Mercier, and St. Ives.
We talked with Kaplow about storytelling, how to build a career, and how to deal with the occasional — and inevitable — obstacle.