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Posts Tagged ‘Katy Kelley’

Roll Call: C&W, Workhouse, 20th Century Fox, and More

Cohn & Wolfe has announced three executive changes. Brooke Hovey was promoted to EVP of the digital practice in the Americas, a new position. She’ll be responsible for accounts across North America and Latin America based out of Austin, TX. She was previously MD of that office and SVP of the practice. Also in the digital area, the firm has hired Brad McCormick as EVP, MD of the Austin office and senior digital strategist. He was previously EVP and global digital director at Porter Novelli. And Katy Kelley has been named VP of global marketing and communications responsible for promoting C&W’s reputation in the digital arena. She was most recently VP of corp comms at Ruder Finn. According to the executive announcement release, the firm’s digital business has experienced a “double-digit growth” in the past 20 months.

Workhouse PR has added actor Matthew Modine to its roster of clients. As AOR, the firm will work on publicity for Modine, his projects, and charitable causes. Modine is known for his roles in Full Metal Jacket, And the Band Played On, and a number of theater and directorial roles.

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Mediabistro Course

Storytelling for Media Professionals

Storytelling for Media ProfessionalsStarting April 22, this in-person workshop will teach you the specific ways to incorporate storytelling into your personal and professional life. Students will examine the role of storytelling in business and put their newfound skills into practice with a series of improvisation, writing, and presentation exercises designed to help them uncover personal stories. Register now! 

How to Get a Job in Social Media: Carrot Creative

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We’ve noticed that in the advertising and public relations industries, agencies are increasingly on the lookout for professionals experienced in social media. We can argue the merit of who has social media expertise and who doesn’t later. For now we want to know: what are agencies and their clients looking for in this burgeoning field?

Over the next few days PRNewser and AgencySpy will run interviews with major agencies seeking social media hires. These are not exhaustive interviews, just 10 quick questions aimed at peeling the lid back. Hopefully the questions we asked will help you guide your career path, if social media is part of it. The latest is an interview with Katy Kelley, Vice President of Communications at Carrot Creative.

1. What are the core skills of the social media staffer?

Click here to read the rest of this interview.