'Deadliest Warrior' is one of the shows on MTV's Spike TV. MTV's Entertainment Group has a new EVP.

Hortense Nastase has been named the MD of GolinHarris Bucharest, the agency’s new office to serve the Eastern European market. Nastase previously spent 11 years with Lowe PR, where she was managing partner and director since 2008. The PR department at Lowe is being rebranded to GolinHarris. Clients include Unilever, Electrolux, and Johnson & Johnson.

William Reihl has joined Weber Shandwick as North American EVP of the firm’s global consumer practice. He will report to Lisa Sepulveda, president of the practice, based here in New York. Most recently, Reihl was EVP and New York consumer practice director at Ogilvy PR.

Kelly Cusumano has joined GCI Health as SVP and deputy director of the firm’s Atlanta office. She will report to the Atlanta market leader, Valerie Lind. Cusumano was previously a VP at HealthSTAR PR. She has experience in the men’s health and autoimmune disease categories.

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Lisa Sepulveda exits her CEO post at Euro RSCG Worldwide after about three years, to head up Weber Shandwick’s consumer marketing practice according to a press release. She starts next week and will report to Weber Vice Chair Gail Heimann.

No mention of her work at Euro, though links her to the big Edelman Dove Campaign For Real Beauty which was bolstered by an Ogilvy & Mather ad blitz. She was GM and EVP of Edelman’s consumer brands practice at the time. The award-winning campaign kicked off with a study that found only 2% of women characterize themselves as beautiful sparking a lot of chatter about body image and the portrayal of women in advertising.