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Posts Tagged ‘M. Silver Associates’

Spin the Agencies of Record

LinkedIn is conducting an agency search, seeking a New York-based firm for media outreach to consumer outlets, according to PRWeek. The social network has been working with M. Cader PR since January.

London’s Guild of Public Relations Practitioners has hired Moonlight Media for media outreach and services. Moonlight’s leadership are members of the Guild and the firm has worked on the organization’s social media outreach for about a year.

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Mediabistro Course

Public Relations

Public RelationsStarting October 1, learn how to get your foot in the door and launch your PR career! Taught by the former VP of Corporate Communications at Playboy Enterprises, Linda Marsicano will teach you how to draft pitch letters and press releases, develop and implement PR plans, garner media coverage, and other skills you need for a successful career in public relations. Register now!

Study: PR Gets Higher Marks Than Advertising for Social Media Use

A survey done jointly by Worldcom Public Relations Group and the Transworld Advertising Agency Network (TAAN) found both PR practitioners and advertising specialists think that PR is making better use of social media.

Both organizations are agency networks, and the two networks are unrelated. Worldcom agency members include Linhart Public Relations, M. Silver Associates, and Padilla Speer Beardsley. Members of TAAN include Bailey Gardiner, Krome Communications, and Pure. Twenty-five principals from each network responded to the survey. Elizabeth Sosnow, MD at BlissPR, also a Worldcom member, conducted the survey.

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