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Posts Tagged ‘Paul Simon’

Spin the Agencies of Record

The Children’s Health Fund has selected Cohn & Wolfe as its pro-bono Agency of Record. CHF is dedicated to providing mobile-based pediatric medical care to children in need across the United States.

Cohn & Wolfe is tasked with a range of integrated marketing programs—including creative, digital and advertising—as well as supporting the 25th Anniversary Benefit Concert on Friday night, hosted by CHF co-founder Paul Simon.

Infiniti has selected JMPR Public Relations, based in California, as its Agency of Record for the brand’s product and lifestyle communications efforts in the United States. JMPR will be responsible for media relations activities and provide strategic brand-building counsel as Infiniti continues to broaden its product line and presence in the competitive performance luxury automobile segment.

“Infiniti is entering an inspired era and we are so excited to be a part of it,” said JMPR President Joseph Molina. “We look forward to down the road, when we’re able to say ‘we were there when it happened,’ which is exactly what we’ve done for international brands for years.”

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Mediabistro Course

Presentation Writing: Design and Delivery

Presentation Writing: Design and DeliveryLearn how to use storytelling techniques and visual content to create and deliver successful pitches and presentations! Starting August 6, Amanda Pacitti, the manager of learning at Time Inc., will teach you the best practices for presentations, from using software like Prezi and Powerpoint, to writing your script, and using images, audio, and video to drive your points. Register now! 

Tools Round Up: Superfly, Kobo, Visbli, and more

Superfly, a tool that helps users organize their travel rewards, is out of beta. It has a new design and domain (for those who are familiar with it) and helps users not only track the points they’re earning, but helps users maximize them. [via TechCrunch]

Kobo will launch a touchscreen version of its e-reader in June. Sony has had a touchscreen e-reader for some time Mashable says, but Kobo is brought to you by Borders, making it the first bookseller-backed touchscreen e-reader. A New York Times story says that while tablets are the top choice for most magazine publishers, women’s magazines are finding success with readers who own the Nook Color, Barnes & Noble’s e-reader.

Visbli has launched “Sneak Peek,” which gives users Twitter link analytics that shows how much traffic others have driven to a shared link. The company describes it as a “Compete.com for Twitter.”

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The Best Holiday Party Invite We’ve Received (So Far)

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Music industry focused PR and online marketing agency Shore Fire Media sent out invites to their annual holiday party today. Appropriately, they riff on the Kanye West MTV Awards fiasco meme. We’ve removed date and location info so all you grubby PRNewser readers don’t go attacking their open bar. We kid. We love our readers, but we just can’t spread this invite to the entire Internet.

Shore Fire current and recent clients include Bruce Springsteen, Elvis Costello, Paul Simon and Diana Krall. The company also has branched out into corporate work with companies like TuneCore, Toyota, Heineken, Dunkin’ Donuts and Sirius Satellite Radio. PRNewser attended and covered the agency’s holiday party last year.

RELATED: PRNewser Interview: Mark Satlof, Shore Fire Media VP