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Posts Tagged ‘Prevention’

Roll Call: Produce Marketing Association, The Los Angeles Times Media Group, and More

The Produce Marketing Association (PMA) has promoted Meg Miller to director of public relations. Miller had been working as a public relations manager at PMA since August of 2010. In her new role, she will direct all of PMA’s public relations activities, including corporate communications, stakeholder relations, crisis preparedness, issues management and media relations. (Release)

Dion Ancheta has been named executive director of integrated marketing at Prevention. Ancheta comes to Prevention from National Geographic, where he served as marketing director. Prevention has also named Kim Boknoski promotion director. She had been freelance marketing consultant at Parade. (FishbowlNY)

Michael J. Tannourji has been named executive vice president of advertising at The Los Angeles Times Media Group. He had been director of business development at Ernst & Young. He replaces John T. O’Loughlin, who left the company earlier this year. In his new role, Tannourji “will be responsible for generating revenue at the media organization, which publishes the Los Angeles Times and the Hoy Spanish-language newspaper and operates latimes.com and other websites.” (FishbowlLA)

Bruce D. Brown has been named executive director at Reporters Committee for Freedom of the Press. He had been partner at Baker & Hostetler. Brown begins his tenure on Sept. 10; he was chosen by a search committee of journalists, media lawyers, foundation officials and educators from a pool of more than 50 candidates who applied or were nominated for the job. He succeeds Lucy A. Dalglish, who left the Reporters Committee after 12 years as executive director to become dean of the Philip Merrill School of Journalism at the University of Maryland. (release)

Lori Altman has been named vice president of national advertising sales at USA WEEKEND. Altman has served as director of east coast advertising sales for USA WEEKEND since 2004. In her new role, Altman will be based in New York, and will be responsible for driving advertising revenue for USA WEEKEND, a national weekly magazine with 22.6 million circulation and 50 million readers in print and online. (release)

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Reach Millions With a Hit in ‘Prevention’

It’s not often you can say that something from the 1950s still resonates today, but such is the case for Prevention.

The editors say the magazine is the top health lifestyle publication around with 10.5 million readers and nearly as many unique monthly visitors to its website. The magazine’s target audience is women between 30 and 50 years old, and editorial content is meant to be actionable, motivational, and easily understood, covering everything across health and wellness.

For more info about how to pitch Prevention, click here for this week’s “How to Pitch for PR” feature. [sub req'd]