Here’s something we’re glad we missed earlier this month:
— Dreft (@Dreft) February 2, 2014
Live-tweeting the birth of your first child is just a symptom of the social age, and it’s true that many, many people have exploited their own kids for money in the past and will continue to do so (do we even need to name names?).
But getting corporate sponsorship for the “event”? That’s a little weird, and Jonathan Tilley of PR Week UK is not amused—not even a little bit.