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Posts Tagged ‘Variety’

The Film Industry Has a New Definition of PR


Variety editorial director/longtime man-about-town Peter Bart has a problem with Hollywood’s new communications strategy.

What, you didn’t realize that the major studios were conspiring to neuter the press?

Here’s the gist of Bart’s complaint:

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Amy Poehler Explains Why Charity Work Is So Awesome

The coolest fact we learned this week: working to support a cause isn’t just “good for your ego”—it also “makes your ass smaller.”

At least that’s what Amy Poehler told the audience at Variety‘s 5th annual Power of Women event earlier this month when explaining why she loves working with the Worldwide Orphans Foundation. SPOILER: there will be tears.

Our favorite Upright Citizens Brigade alumnus salutes the ”beautiful, bossy, right-amount-of-crazy” ladies in the audience after explaining that she devotes herself to charity work because she wants ”…to be around people who dream…and do things.

If you’re not at least slightly moved by this speech then we don’t really know what to tell you.

Poehler also held an “Emmy losers party” with Donald “Jon Hamm” Draper last month to benefit the WWO. Those interested in the group might want to check out November’s 9th annual gala hosted by Seth Meyers, who will be the fourth best “Weekend Update” host in the room if Poehler,  Tina Fey and Jimmy Fallon show up. (There’s a reason he won’t be hosting the Golden Globes for the next two years.)

Nikki Finke/Deadline Spat Tarnishes Powerful Media Brand

Deadline founder Nikki Finke is unquestionably one of the most powerful trade reporters in showbiz. She’s like Mashable for movies and TV: she always gets the scoop, and while publicists have learned to both love and fear her, they turn to her first to get breaking news out.

She’s also spent much of the past year in a very public disagreement with her publisher, Jay Penske—and it may have damaged the value of her brand. According to The New York Times, some film studio execs have even “pressed Mr. Penske to resolve the matter” so Finke can return to covering the industry with the “truthful and brutal” style that has become her signature rather than being distracted by internal disputes. In this case, the journalist is the brand, and that brand has as much, if not more, value to business insiders than to the general public.

Finke wants to either buy the site back from Penske or break off and form her own media entity, but her contract prevents her from doing so until 2016. It’s made for an interesting PR back and forth, with Penske’s spokespeople telling all who will listen that Finke isn’t going anywhere while denying her claims that she hasn’t received the resources promised.

Will Hollywood publicists continue going to Finke first, no matter where she lands? Do they really have any other options?

The Friday Dump: Ben Affleck Ruined Your Weekend

Yes he is. And before you ask: sorry, but you are not the only person who immediately tweeted “And Matt Damon will be Robin, right?” We’ll also remind you not to bother contacting the White House; they already blocked the “make it illegal for Ben Affleck to play Batman (or any other superhero) on film for the next 200 years” petition.

It gets better:

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Roll Call: The LIVESTRONG Foundation, Widmeyer Communications and NBC Entertainment Group

The LIVESTRONG Foundation announced the appointments of Candice Toll Aaron and Jeremiah Robins to its Board of Directors. Aaron, who currently serves as a compliance leader at GE Capital, is a lawyer with significant experience in corporate governance and a survivor of papillary thyroid cancer; she is both a founding member and current chair of the LIVESTRONG Young Leader’s Cancer Council and a member of the LIVESTRONG Foundation’s President’s Circle.

Robins, who lost his first wife Stephanie to cancer, has a long-standing devotion to philanthropic causes. He is the chairman and CEO of Great Pond Management Company, LLC (GPMC), a U.S.-based private equity firm specializing in the acquisition and redevelopment of underperforming manufacturing companies. In addition to his work there, Robins is chairman and CEO of Rotation Dynamics Corporation, a multinational manufacturer of consumables. (Release)

Marty Machowsky is joining the Washington, DC office of Widmeyer Communications. Machowsky will provide strategic counsel to healthcare and technology clients as senior vice president in the firm’s public affairs practice–he brings experience both on Capitol Hill and as a communications professional to Widmeyer, which is celebrating its 25th Anniversary as one of Washington and New York’s leading independent communications firms. Prior to joining Widmeyer, Machowsky held positions at McGuireWoods Consulting, Edelman and Issue Dynamics. He also worked for several congressional representatives in roles like legislative director, press secretary and legislative assistant. (Release)

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Revolving Door: WNBC, WSJ on Pinterest, iPad Mags, and More

James Murdoch has resigned from another corporate board. [via]

WNBC has cancelled New York Live née LX New York, effective this fall.

Variety is for sale again.

The Wall Street Journal is using Pinterest for quotes. [via]

Mashable asks why magazines look so bad on the latest iPad.

CNN has cut dozens in its documentary unit. And Bloomberg TV has cut 30 from its staff in order to focus on digital.

Click through for more media changes.

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