It’s not a new debate in the world of sports. And it’s a reinvigorated debate in the world of PR.
Should the NFL team in Washington D.C. change its offensive name? Granted, to many people in the nation’s capital, the “Washington Redskins” may not be an offensive term because they are sports homers. That’s to be expected.
And then, there’s Daniel Synder, owner of the team and principle emeritus officer of living in la-la land.
This is a team that carries an 80-year tradition of classic football has always carried this cloud over its headdress. And why? Because that’s the way it’s always been? Try again, because history has just corrected that very sentiment — back from the dead.