AgencySpy LostRemote TVNewser TVSpy FishbowlNY FishbowlDC GalleyCat SocialTimes

WE Opens Mumbai Office

Waggener Edstrom has opened its 17th office in Mumbai, India. BMC Software will be the office’s anchor account. WE is the global AOR for the company.

Madhuri Sen will lead the office as VP and MD. The office will focus on healthcare, tech, banking, and financial services and insurance.

According to the press release announcing the office, a recent study from WE and Blackbox Research shows marketers and corp comms pros in India only use 21 percent of their budgets on digital. But 90 percent say their companies will increase digital efforts in the next year.

Mediabistro Course

Mediabistro Job Fair

Mediabistro Job FairLand your next big gig! Join us on January 27 at the Altman Building in New York City for an incredible opportunity to meet with hiring managers from the top New York media companies, network with other professionals and industry leaders, and land your next job. Register now!