TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Weber Shandwick and Kellogg Part Ways

Just a few weeks after reporting that Weber Shandwick and Current Lifestyle Marketing had won the Kellogg account for U.S. brands, Ad Age is reporting that the companies have parted ways because of “an apparent conflict of interest.”

A Weber Shandwick spokesperson tells the publication that “a business issue” has forced the separation. Ad Age says it could be a larger IPG issue.

Brandy Ruff, Kellogg’s director of brand relations, told the magazine that they will search for another firm.

Mediabistro Course

Freelance Editing

Freelance EditingStarting August 6, learn how to build a thriving freelance career as a creative professional! In this course, you'll learn the best practices for managing a freelance carer, such as, how to establish your online presence, pitch to clients, manage your finances and solicit referrals and testimonials. Register now!