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April Ratings: Saturday Morning Shows

NBC’s Saturday Today show was the top-rated network morning show during April 2009, well ahead of 2nd place Good Morning America, in both Total Viewers and the A25-54 demo.

However ABC and CBS’ Saturday edition of The Early Show grew in Total Viewers year-to-year, while NBC declined. CBS was up the most. In the demo, CBS was flat while NBC and ABC were down.

Total Viewers: NBC: 3,563,000 / ABC: 2,740,000 / CBS: 1,685,000

A25-54 demo rating: NBC: 1.1/8 / ABC: .9/6 / CBS: .5/4

Mediabistro Course

Create Quick Video for the Web

Create Quick Video for the WebLearn how to shoot, edit, and encode online video! Starting October 4, write video scripts and story outlines, shoot and edit film, and broadcast your work on video-sharing sites like YouTube and Vimeo. Students will get hands-on experience with a Canon HDV camera and Final Cut in this course. Register now!