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Health Care Special Last At 10, But First at 11:35

GibsonObama_6.25.jpgThe ABC News special edition of Primetime “Questions for the President: Prescription for America” drew 4.7 million Total Viewers – last in the time slot but ABC’s best 10pm audience in six weeks. NBC’s “The Philanthropist” won the time period with 7.4M and CBS’ “CSI NY” was second with 7.3M.

ABC’s program continued into “Nightline” where it topped NBC’s “The Tonight Show with Conan O’Brien” and CBS’ “Late Show with David Letterman” in fast national data. The program averaged 4.25 million Total Viewers at 11:35pm, to Conan’s 3.66 million and Letterman’s 3.23 million.

Mediabistro Event

“Vine: Create Quick Social Video to Market Your Brand” Webcast

Bring your Twitter efforts and information to life with this popular video app. Find out how in our Vine webcast taking place tomorrow, June 19 from 4-5 pm ET. Gemma Craven (left), EVP, New York group director of Social@Ogilvy, will discuss how her team has created interactive videos for brands to get their message heard. Register today.